Services · Website development · Automotive websites
Codeeo delivers automotive website development in Riyadh for dealership groups, independent workshops, car care studios and leasing desks. We build Arabic first sites with English alongside, where every vehicle, service and branch has its own page, and every page ends in a clear next step: a test drive request, a service booking request, a trade-in valuation form, a call or a WhatsApp message routed to the right branch. Your own staff edit stock, offers and opening hours without waiting on a developer.
Riyadh buyers compare several showrooms on their phones before they drive anywhere, often from the far side of the city. A site that loads quickly, shows real stock and answers questions in Arabic wins that visit. Our Riyadh team can meet you at your showroom or head office for discovery, reviews and sign off.
200+ companies servedFrom a first store to an ADX listed developer
What the website includes
An automotive site in Riyadh has two jobs. It must appear when someone in Al Yasmin or Al Olaya searches for a model, a service or a workshop nearby, and it must turn that visit into a lead your branch can act on the same day. The pages below do both. We settle the mix in discovery with your sales and after sales managers, because a dealer with four branches needs a different structure, and different automotive website design, from a single tinting studio. Everything is built Arabic first, with right to left layouts designed properly rather than mirrored at the end, and English pages that read as if they were written in English. Forms ask only for what the branch needs to respond, with consent wording that fits the Personal Data Protection Law, and every enquiry lands in your CRM with its source attached.
New and used vehicle pages fed from your dealer management system or a sheet your team updates, with galleries, specifications, mileage for used stock and a branch label. Sold cars drop off automatically, so buyers in Riyadh stop calling about vehicles that left the forecourt last week.
Stock on the site matches stock on the forecourt.
A short request form on every model and vehicle page, with preferred branch, day and time window. The request reaches the sales executive on duty by email and WhatsApp, and the customer receives an Arabic or English confirmation that the branch will call to fix the slot.
Requests become appointments without a reception bottleneck.
Owners choose the service type, enter plate and mileage, and pick a preferred branch and day, then your advisors confirm from the CRM. We add pages for pre-inspection checks before Fahas and for summer AC servicing, since owners search for both in the weeks before they need them.
Workshop bays fill from search, not only from phone calls.
A guided form for make, model, year, mileage and photos that goes to your used car team for a call back. We avoid instant price promises on the page, because an honest valuation needs an inspection, and the form tells the customer so in plain words.
Trade-in leads arrive with the details your appraiser needs.
One page per branch with address, map, opening hours including Ramadan timings, departments and a direct WhatsApp line. Each page carries AutoDealer or AutoRepair structured data and matches its Google Business Profile, so the nearest branch shows first for the person searching.
Each Riyadh branch ranks for its own part of the city.
Your marketing team publishes seasonal offers, service campaigns and model launches from the CMS, each with its own form and tracking. Pages expire on the date you set, so an old offer never stays live after the campaign closes and nobody arrives asking for a deal that ended.
Campaigns go live quickly and stop on time.
Pages that explain how car finance works with your partner banks and finance companies, with an enquiry form that passes the request on. The copy states that approval and terms come from the lender, which keeps the page honest, since car finance in Saudi Arabia is provided by SAMA licensed institutions.
Finance leads arrive qualified, without promises the showroom cannot keep.
Every form, call click and WhatsApp tap is tagged with page, vehicle and branch, then passed to Salesforce, Dynamics 365, Zoho or the CRM you already run. Leads are assigned by branch and department, and managers see response times for each person.
No enquiry sits unanswered in a shared inbox.
A separate path for companies and contractors in Riyadh that buy or lease several vehicles at once: fleet quote requests, maintenance contract enquiries and a contact form that goes straight to your corporate sales desk rather than the retail queue.
Business buyers reach the team that serves them.
Stock pages carry heavy galleries, so images are resized and served in modern formats, scripts are kept lean and pages are checked against Core Web Vitals on mid range phones over mobile data. Templates follow WCAG guidance for contrast, labels and keyboard use in both languages, and the site runs behind a firewall with managed updates and daily backups.
Pages open quickly on a phone in a showroom car park and stay protected.
Who this is for
The right site depends on how your customers buy. A franchised dealer sells on stock and trust in the brand, a workshop sells on convenience and fair work, and a car care studio sells on its photographs. Riyadh adds its own pressure: the city is wide, few people cross it for a routine visit, and many compare branches in several districts before choosing. These are the starting points we meet most often, and how the site changes for each. Many groups fit more than one, for example a dealer that also runs a body shop, and the site then needs clear paths for both audiences.
Several branches selling one brand need a single site where stock is shared but each branch still owns its leads. We build a central inventory with branch filters, branch pages for the north, east and south of Riyadh, and routing rules that send a request from Hittin to the nearest showroom rather than to head office. Sales managers can then see which branch converts which model, which helps when deciding where to place stock.
Routing rules are agreed with your sales managers before the build starts.
Independents compete with dealer service departments on speed, clarity and trust. The site leads with the services and makes you specialise in, explains what each service includes, and keeps the booking request short. Reviews from your Google profile sit on service pages, and we write around questions Riyadh drivers really search, such as AC checks before summer and brake wear after months of stop and go driving on the ring roads.
Here the visuals do the selling. We build galleries by service and vehicle type, package pages that explain film grades or coating options in plain terms, and a request form for a slot. If you prefer to quote in person, the pages say what affects the quote instead of listing amounts. The CMS lets your staff add before and after photos from a phone on the day the car leaves.
Image compression is set up so large galleries stay quick.
Corporate clients want vehicle classes, maintenance cover and replacement car arrangements explained before they ask for a proposal. The site gives them a clear proposal request flow and downloadable fleet information sheets, while individual lease customers get a separate, simpler path. Both feed your CRM with the company name and fleet size attached, so your account managers call back prepared.
How we work together
Most automotive clients start with a fixed scope build covering the site, its integrations and the migration, priced once the page list and stock feed are known. After launch, a monthly retainer covers model launches, campaign pages, SEO work and fixes. Groups with a long list of digital work sometimes take a dedicated team instead. If you are comparing an automotive web development company Riyadh dealers can meet in person, we have delivered 200+ projects across the UAE and the US, with a team of 80+ across Dubai, Riyadh and Karachi, and we are rated 4.7 from 23 Google reviews.
A defined build with a deadline
We agree what the product has to do, write it down with a price and a date, and build exactly that. Changes are priced before they are made, not discovered on the invoice.
A product that keeps evolving
Named engineers who work your hours, join your standups and stay on the codebase. You direct the backlog; we own the quality of what ships.
Something live that needs looking after
A monthly block of hours for improvements, fixes and the small requests that otherwise wait months. Unused hours carry for a quarter.
Technology
For custom automotive website development in Riyadh we usually work with WordPress or a headless Next.js setup, chosen by how often stock changes, how many branches you run and who maintains the site after launch. Hosting is agreed against your data obligations.
01Web
02Commerce
03Data and cloud
04Marketing and tracking
The number of templates, the stock integration and the languages.
The biggest drivers are how many page types you need, whether stock comes from a live dealer management system feed or manual uploads, how many branches and departments need their own routing, and how much Arabic and English copy we write versus what your team supplies. Stock and branch photography, a migration from an old site with many URLs, and tools such as a trade-in form with photo upload all add time. We price after discovery, once these are clear.
Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.
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