Services · Ecommerce development · Fitness membership sites
Codeeo delivers fitness membership website development in Saudi Arabia for gym chains, women's fitness brands, franchise networks and digital coaching businesses. We build the platform that sells memberships online in every city you operate in, collects and renews payments on Saudi rails, issues ZATCA compliant invoices, respects PDPL rules on personal and health data, and gives members a single portal wherever they train. One platform, one member record and one set of rules, applied consistently from Riyadh to Tabuk.
National projects start with discovery at our Riyadh office or yours. Teams in other cities join by video call, so regional managers shape the platform without travelling for every review.
200+ companies servedFrom a first store to an ADX listed developer
What a national platform needs
Selling memberships in one city is a website project. Selling them in ten cities, with different prices, facility licences, women's and men's branches, franchise partners and national corporate contracts, is a platform project. The rules that seem simple in a single club start to conflict: a member who joined in Jeddah moves to Riyadh, a franchise partner in Abha wants its own promotions, a national employer wants one invoice for staff in four regions.
The capabilities below are the ones national operators need from the start. They are built on a single data model, so every city follows the same national rules while local managers keep control of what genuinely differs between their branches. That balance between central control and local flexibility is where most national membership systems struggle.
Tiers are defined once nationally, then priced and adjusted by city, region or individual branch. Head office sets the rules, regional managers adjust local campaigns within limits, and members always see the plans available where they live. A national tier covering every branch in the Kingdom can sit beside city and single branch plans without contradicting them. Seasonal offers for Ramadan or the cooler months can be scheduled nationally or by region.
Pricing stays consistent nationally and flexible locally.
A SAMA licensed gateway handles mada, Apple Pay and international cards, with stored tokens for recurring renewals. STC Pay, now operating as STC Bank, can be added for one off payments, Tabby and Tamara for instalment plans, and SADAD for corporate invoices where your bank supports it. Fitness membership payment integration in Saudi Arabia is planned around which methods actually support repeat charges.
Members pay the way they prefer and renewals still collect automatically.
Simplified invoices with QR codes for individual members, standard invoices for corporate buyers, credit notes for refunds and cancellations, all generated by the platform and passed to Fatoora through your e-invoicing solution in line with your Phase 2 wave. Each branch's revenue is tagged for reporting while invoicing stays under one VAT registration where that applies.
Tax compliance scales with the number of branches, not the number of accountants.
Consent records, purpose statements, privacy notices in Arabic and English, and self service requests for access, correction and deletion, built to the Personal Data Protection Law supervised by SDAIA. Health declarations and body data are treated as sensitive, kept apart from marketing data and visible only to roles that need them.
Data protection is part of the platform, not a policy page.
The Saudi e-commerce law, enforced by the Ministry of Commerce, expects clear business identity, terms, prices and cancellation conditions before payment. We place your commercial registration details, contract terms and notice periods where members see them, keep versioned copies of accepted terms and give members a clear cancellation route in their portal.
Fewer disputes and a clear record when one does arise.
Where your organisation is approved to integrate Nafath, members can confirm identity with the national digital identity app during joining. This suits contracts with longer terms, corporate eligibility and age checks. Members without Nafath, such as visitors, follow a standard verification path instead, so nobody is locked out.
Stronger identity on contracts without slowing ordinary sign ups.
Franchisees in secondary cities run their own branches on the national platform. Each sees only its members and revenue, with commission or royalty reports generated automatically for head office. Brand standards, contract terms and core tiers stay central, while local promotions remain in the franchisee's hands.
The brand grows into new cities without a separate website for each partner.
People who follow your brand from cities without a club can join a digital tier: programmes, recorded and live classes, coach check ins and challenges. When you open in their city, they are already members and can upgrade to full access with a single change in the portal.
Demand in a new city is visible before you sign a lease there.
Active, paused and lapsed members by city, branch, tier and channel, renewal success rates, cancellation reasons and corporate contract usage, in one dashboard or exported to your BI tools. Regional managers see their own regions, and the board sees the national picture without waiting for monthly spreadsheets.
Expansion decisions rest on membership data rather than estimates.
Who this is for
A national membership platform is a larger commitment than a city website, and it suits businesses with clear plans to operate in several regions. These are the four kinds of organisation we most often build for, each with a different reason for wanting one system rather than many. The right starting point depends on where your members already are and where you plan to open next. An operator with strong demand in Riyadh and the Eastern Province but no presence in the west needs a different first phase from a Jeddah brand heading for the capital. We map your current members and planned openings during discovery and let that map decide which region goes live first.
Your first branches run on a mix of club software, payment links and spreadsheets. Before opening in more cities you want one membership platform that every new branch joins on day one. We design the national data model first, migrate your existing branches and set up a repeatable checklist for each opening, covering branch pages, pricing, gate integration and staff permissions.
Fix the national rules before the next opening, not after it.
Women's clubs across the Kingdom share a brand but serve very different communities. Privacy is central: no member imagery on public pages, controlled staff access to personal data and careful handling of payer relationships where a family member pays. We also plan for female staff to manage content and members without needing technical help from a mixed team.
Write privacy commitments into the platform requirements, not only the policy.
You grant franchise rights in other cities and need every partner on a consistent platform. Each franchisee gets its own dashboard, payment settlement and invoices where they hold their own VAT registration, while you keep brand control, central tiers and visibility of network performance. Royalty calculations come from real membership data, so there is less to argue about.
Settle who owns member data in the franchise agreement before build.
Your members are spread across the Kingdom and train at home or in third party gyms. The platform is the product: tiers, a library of programmes, live classes, coach messaging and renewals. Fitness paid membership platform development in Saudi Arabia for this model focuses on content management, billing reliability and churn reporting rather than gates and branches.
Your renewal rate matters more than your sign up rate, so plan for it first.
How we work together
National platforms usually begin with a fixed scope first phase covering the core engine, payments, invoicing and the pilot region. Later regions and features then run either as further fixed phases or under a monthly retainer. Operators with continuous development needs, such as a growing franchise network, often take a dedicated team from our 80+ people across Dubai, Riyadh and Karachi, working to a shared roadmap reviewed with your leadership each quarter. In every model, the platform, data and provider accounts remain yours, and documentation is kept current as each region launches so that your internal team can take on more of the work over time.
A defined build with a deadline
We agree what the product has to do, write it down with a price and a date, and build exactly that. Changes are priced before they are made, not discovered on the invoice.
A product that keeps evolving
Named engineers who work your hours, join your standups and stay on the codebase. You direct the backlog; we own the quality of what ships.
Something live that needs looking after
A monthly block of hours for improvements, fixes and the small requests that otherwise wait months. Unused hours carry for a quarter.
Technology
National platforms are typically built with Next.js on the front end, Laravel or Node services behind it and a headless CMS for bilingual content. Hosting is chosen with your PDPL and NCA requirements in mind, including cloud regions inside the Kingdom.
01Web
02Commerce
03Data and cloud
04Marketing and tracking
Data protection, e-invoicing, e-commerce disclosures and payment rules.
The platform should support PDPL obligations supervised by SDAIA, ZATCA e-invoicing through Fatoora, the e-commerce law's disclosure and cancellation expectations enforced by the Ministry of Commerce, and payment processing through SAMA licensed providers. Your facilities also need their own Ministry of Sport licences, which the platform can record but not replace. We build the technical side of each and work alongside your legal and tax advisers, who confirm the final wording and obligations for your business.
Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.
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