Services · Website development · Jewellery websites
Codeeo handles jewellery website development in Riyadh for gold houses, diamond retailers, bridal specialists and independent designers across the capital. We build Arabic first websites that present each collection properly, show the day's gold rate beside the workmanship charge, take viewing requests for a named branch and pass every enquiry to the salesperson who will answer it. The result is a site that works as the first conversation with a buyer, long before they reach Olaya, Al Nakheel or Souq Al Thumairi.
Our Riyadh team can sit with you at the showroom for discovery, photography planning and staff training. The site stays focused on presence, search visibility and enquiries; selling online can come later as a separate step once the brand pages are earning attention.
200+ companies servedFrom a first store to an ADX listed developer
What the website includes
Jewellery buying in Riyadh rarely happens in one visit. A family compares sets for a shabka over several evenings, a professional in the King Abdullah Financial District looks for a gift during a lunch break, and a buyer from the north of the city wants to know which branch is closest before driving across town. The website has to answer those questions in Arabic first, with English for expatriate customers, and it has to make the next step obvious. We plan the site around a short list of actions: view a collection, check the rate, request a viewing, ask a question on WhatsApp and find the branch. Everything else on the site exists to support one of those actions. These are the parts a Riyadh jewellery website normally needs, in the order we usually build them.
Each collection gets its own page with large images, karat, approximate weight, stone details and the branches that carry it. Arabic is written first by a native writer and laid out right to left, with English versions that read naturally rather than as a word for word translation.
Buyers understand a piece before they ask about it.
A rate panel for 24, 22, 21 and 18 karat that your team updates from the admin, or that pulls from a feed you approve. Product pages can show the rate and workmanship charge separately, which is how most Riyadh buyers compare quotes between shops. A timestamp shows when the rate was last updated.
Fewer calls asking for today's price.
Customers choose a branch, a preferred evening and the pieces they want to see, and the request lands with that branch manager. Private viewings for bridal families or high value diamonds can be flagged so the right consultant prepares the trays in advance.
Showroom visits arrive planned, not by chance.
One page per branch with opening hours including Ramadan timings, parking notes, map links and the collections held there. A Batha shop and an Olaya mall showroom each get their own page, which also helps each location show up in local search.
The nearest branch is clear from any district.
A WhatsApp button on every piece sends the product name and reference with the message, so staff know what the customer is looking at. Messages can route to different numbers for bridal, diamonds and repairs rather than one busy phone at reception.
Chats start with the product already named.
A guided form for commissioned pieces: occasion, metal, budget band chosen by the customer, reference images and the date the piece is needed. Designers in your workshop see a complete brief instead of a vague message asking for something special.
Commission enquiries arrive ready to quote.
Riyadh companies buy pens, cufflinks, gold coins and engraved pieces for staff, clients and official occasions. A dedicated page explains quantities, engraving, packaging and lead times, with a form that collects the company name and purchasing contact.
Business orders reach a named account handler.
A short form for resizing, cleaning, stone setting or bringing old gold to exchange, with a photo upload and the branch the customer prefers. Staff confirm a drop off time by WhatsApp, and the customer sees what to bring, such as the original invoice or certificate.
Service work is booked before the customer arrives.
Clean Arabic and English URLs, hreflang tags, product and local business structured data, and titles written for how people actually search in Riyadh, such as gold by district or bridal sets by karat. Google Business Profile details are matched to each branch page.
Each branch and collection can be found in search.
Every form, call click and WhatsApp tap is recorded with its source page and branch. Leads pass to your CRM, or to a simple shared inbox if you do not have one yet, so a manager can see who followed up and when. Monthly reports show which collections and branches attract the most interest, which helps with stock and staffing decisions.
No enquiry goes unanswered without anyone noticing.
Who this is for
A family shop near Masmak and a diamond house in a northern mall need very different websites, even when they sell some of the same pieces. Before we design anything we look at who walks into your branches, which districts they come from and which questions your staff answer most often. The four situations below cover most Riyadh jewellers who come to us. Each one changes what goes on the home page, how much content the site carries and where the enquiries should land.
Groups with branches spread from Al Malqa to Al Aziziyah need a site where each location has its own page, hours and stock highlights, while the brand stays consistent. We set up branch roles in the CMS so each manager edits their own page without touching the rest. The home page then routes visitors by district, and enquiries reach the branch that will actually serve the customer.
Branch managers edit their own pages.
Wedding sets are planned with mothers, sisters and the bride over several weeks. The site shows complete sets, explains how the shabka can be customised, and offers private viewing requests that a family can book together. We write this content carefully in Arabic, with respect for how families discuss these purchases, and keep pricing conversations inside the showroom. Sets can be grouped by occasion, from engagement to the wedding night, so families see what belongs together.
Private viewings flagged for the right consultant.
Showrooms in Kingdom Centre, Riyadh Park or Al Nakheel Mall sell on brand, certificates and design. Their sites need editorial collection pages, certificate explanations and a calm, high end layout that loads quickly on a phone. We focus on photography handling and on making the appointment request feel personal rather than transactional. Certificate pages explain grading in plain Arabic and English, so a buyer arrives already confident about what the paperwork means.
Many respected shops in Souq Al Thumairi and Souq Taibah have loyal customers but no website at all. A focused first site with the shop's story, a rate panel, a WhatsApp button, a map and a small curated catalogue can be built and edited by the family without technical help, and it gives the shop a place in search results. Regular customers can share a link instead of a blurry photo, and new buyers from other districts finally have a way to find the shop.
A small site the family can run alone.
How we work together
Most jewellers start with a fixed scope project for the site and its first set of collection pages. After launch, a monthly retainer covers new collections, seasonal campaign pages and search work. Groups with several brands or a heavy content calendar sometimes choose a dedicated team. Codeeo has 80+ people across Dubai, Riyadh and Karachi, and because part of that team is based in Riyadh, review meetings, photography days and staff training can take place in your showroom rather than over a screen. Every engagement has a named project lead who stays with you from discovery to launch, and the same people handle changes afterwards, so nobody has to explain your branches twice.
A defined build with a deadline
We agree what the product has to do, write it down with a price and a date, and build exactly that. Changes are priced before they are made, not discovered on the invoice.
A product that keeps evolving
Named engineers who work your hours, join your standups and stay on the codebase. You direct the backlog; we own the quality of what ships.
Something live that needs looking after
A monthly block of hours for improvements, fixes and the small requests that otherwise wait months. Unused hours carry for a quarter.
Technology
The stack follows your team. WordPress suits a family shop that wants simple editing; a headless build with Next.js suits a group running several brands. Hosting, backups, SSL and monitoring sit in accounts your company controls, with hosting location agreed against your data obligations.
01Web
02Commerce
03Data and cloud
04Marketing and tracking
It depends mostly on content and photography, not code.
A focused site for one shop moves quickly once the copy and photos are ready. A multi branch group with Arabic and English collection pages, a rate panel and CRM integration takes longer because more people need to sign off content. We agree the order of work in discovery, write the dates into the scope, and launch the core pages first if a season such as Ramadan or a wedding period is close. Collection pages can then follow in batches without delaying the launch.
Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.
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