Services · Website development · Jewellery websites

Jewellery websites built around Saudi rules, regions and the way the Kingdom buys gold.

Codeeo delivers jewellery website development in Saudi Arabia for national retail chains, regional gold houses, manufacturers, wholesalers and designer brands. We build Arabic first websites that present collections with the product details Saudi buyers and the Ministry of Commerce expect, such as karat, weight and hallmark information, that handle personal data under the PDPL, and that send enquiries to the right branch in whichever region the customer lives. One site can serve the capital, the Western Region, the Eastern Province and smaller cities without splitting into separate projects.

This page is about the website: brand presence, product information, search visibility and enquiries. Online selling brings its own legal and payment work and is planned as a separate project. Our Saudi team works from Riyadh, and clients elsewhere in the Kingdom work with us by video call.

Built for
National and regional jewellery chains, gold manufacturers and wholesalers, diamond houses and Saudi designer brands with customers in several regions.
Typical timeline
Timing is set by the number of regions, brands and languages in the first release; we agree a rollout order in discovery and write it into the scope before design.
What you own
Every domain, the code, the CMS, hosting and analytics accounts, product data, photography and enquiry history, registered to your company with full administrator access.
Rated
4.7 / 5 from 23 Google reviews

200+ companies servedFrom a first store to an ADX listed developer

Modon
Majid Al Futtaim
HP
Belkin
Dulsco Group
OneClickDrive
Hanayen
HMS
Clocksprings
Ghezlan

What a national site needs

The parts that let one website serve the whole Kingdom.

A jewellery brand with branches in Riyadh, Jeddah, Dammam, Makkah, Madinah, Qassim and the south faces problems a single shop never meets. Product information has to be consistent everywhere and match what the Ministry of Commerce expects jewellers to disclose. Branch details must be correct for dozens of locations. Enquiries have to reach the right region quickly. Personal data from forms falls under the Personal Data Protection Law, enforced by SDAIA. Head office needs to see what is working across the country while regional teams keep their pages current. The website also has to reflect the different buyers in each region, from pilgrims near the Holy Mosques to families in the north of Riyadh, without becoming a patchwork. These are the capabilities we build for jewellers working at that scale, chosen to fit how your business is actually organised.

Explain your project
  • Structured product records

    Every piece is stored with karat, weight, metal, stones, certificate references and the maker's mark details your compliance team approves. Templates make it hard to publish a product with missing fields, and the same record feeds Arabic and English pages, so the information never drifts between languages.

    Product pages stay accurate across thousands of pieces.

  • Regional branch network

    Branch pages grouped by region and city, each with hours, Ramadan timings, map, services and contact routes. A search by city or district shows the nearest branches, and regional managers update their own pages through restricted CMS roles.

    Customers anywhere find a branch near them.

  • National and regional campaigns

    Landing pages for Ramadan, Eid, Saudi National Day and Founding Day, plus regional events such as Riyadh Season or Jeddah Season. Campaigns can run nationwide or in selected regions, each with its own tracking so marketing can see where interest comes from.

    Campaigns reach the right regions with clear reporting.

  • Enquiry routing by region

    Viewing requests, commission briefs, corporate gifting enquiries and WhatsApp chats are sent to the right regional team based on the branch or city the customer picks. Head office gets a single view of volume and response time across the country.

    No region misses an enquiry meant for it.

  • Wholesale and trade pages

    Manufacturers and wholesalers need a separate area for trade buyers: catalogues shown only after an account is approved, minimum order information and a request form for samples. Retail visitors never see trade content, and trade buyers are checked before they get access.

    Trade enquiries come from verified businesses.

  • Privacy and consent built in

    Privacy notices in Arabic and English, separate consent for marketing, role limited access to enquiry data and agreed retention periods, all designed against the PDPL and SDAIA guidance. Hosting location and security settings are chosen with NCA controls as a reference.

    Customer data is handled the way Saudi law expects.

  • Arabic first search foundations

    Separate Arabic and English URLs with hreflang, product and organisation structured data, branch level local business markup and titles written for real Saudi search phrases. Branch pages connect to each Google Business Profile listing so local results stay consistent nationwide.

    The brand and every branch can rank in both languages.

  • Performance at national scale

    Large image libraries are compressed and served from a content delivery network with nodes close to Saudi users. Templates are built to keep Core Web Vitals healthy even when a collection page carries hundreds of photographs.

    Heavy galleries stay fast on any phone.

  • Pages for the Holy Cities

    Branches near the Haram in Makkah and Madinah serve pilgrims from across the Muslim world. Their pages can carry additional languages, prayer time aware opening hours and simple reservation requests for buyers with limited time, while staying inside the same national brand structure.

    Pilgrims find and reach your Holy City branches easily.

  • Head office reporting

    Dashboards that show enquiries by region, branch, collection and campaign, alongside search performance for each language. Data flows into your CRM or business intelligence tools, so leadership sees the website as part of national sales rather than a separate marketing channel.

    Leadership sees which regions and collections are working.

Who this is for

Four kinds of jewellery business that need a national site.

A national website is not simply a city site with more branch pages. It has to reflect how your business is structured, who approves content and how regions share or compete for customers. Before we design anything, we map your brands, regions, product data sources and approval steps. That tells us how many sites you really need, where the content should come from and how enquiries should move between teams. These four profiles cover most of the jewellery businesses that ask us for a website serving the whole of Saudi Arabia.

01

National retail chains

Chains with branches in most major cities need a single brand site, a reliable branch network and regional content control. We design the CMS so head office owns collections and brand pages while regional managers handle branch details. Enquiry routing and reporting are set up by region from the start, so growth means adding branches, not rebuilding the site. Shared templates keep dozens of branch pages consistent, which also helps search engines trust the whole network.

One brand site, regional control.

02

Manufacturers and wholesalers

Saudi gold manufacturers sell to retailers across the Kingdom and often abroad. Their sites need a public brand presence plus an approved trade area with catalogues, sample requests and contact routes for buyers. Product records must be precise, because retailers rely on them when selling to the public. We keep the trade area separate and access controlled, with approval steps that let your sales team check commercial registration details before an account opens.

Retail and trade kept apart.

03

Saudi designer and heritage brands

Designers building a national name sell on story, craft and limited collections. Their websites carry editorial pages, collection launches and commission enquiries, with careful Arabic writing that matches the brand's voice. These sites are usually smaller in page count but need more design attention and photography planning than a large chain. We help plan launch pages so each new collection gets proper attention in search and on social channels.

04

Regional groups expanding nationally

A strong regional jeweller opening branches in new cities needs a site structure that can grow without losing what made it successful at home. We plan region sections, translation workflows and campaign templates so a new city can launch with its own branch pages, local search setup and enquiry routing in a short, predictable sequence each time.

Built so new cities slot in cleanly.

A six stage plan for a jewellery website that covers the Kingdom.

  1. 01National discoveryWe map brands, regions, branches, product data sources, approval steps and compliance owners, in person in Riyadh or by video call, and agree what the first release must cover.
  2. 02Data and content modelProduct fields, branch fields and regional content rules are defined so every page follows the same structure and your compliance team can approve templates once.
  3. 03Arabic first design systemA design system for right to left and English layouts, built from reusable parts so new collections, campaigns and branch pages look consistent without fresh design each time.
  4. 04Build, roles and integrationsWe build templates, CMS roles for head office and regions, enquiry routing and connections to your CRM, product data or point of sale systems where they offer an API.
  5. 05Regional rollout and redirectsRegions go live in an agreed order, with old URLs redirected, branch listings updated and staff in each region trained on their part of the CMS.
  6. 06National reporting and growthAfter launch we review regional performance with you, refine content where enquiries lag and plan the national campaign calendar for the year ahead.

Technology

What we build this with.

For national chains we often use a headless CMS with Next.js, so one content source serves several brands and languages. Smaller brands may be better served by WordPress. Hosting, backups, SSL and monitoring are set up in your accounts, with data location agreed against your obligations.

01Web

  • React
  • Next.js
  • TypeScript
  • Node.js
  • Laravel
  • WordPress

02Commerce

  • Shopify Plus
  • WooCommerce
  • BigCommerce
  • Headless storefronts

03Data and cloud

  • PostgreSQL
  • MySQL
  • MongoDB
  • AWS
  • Azure
  • Docker

04Marketing and tracking

  • GA4
  • Google Tag Manager
  • Search Console
  • Meta Pixel
  • Looker Studio

Questions Saudi jewellers ask about national websites.

Arabic first design, Saudi regulation and regional buying habits change the brief.

Saudi buyers expect Arabic content that reads naturally, right to left layouts that are designed rather than flipped, and product details such as karat and weight shown clearly. Jewellers also work under Ministry of Commerce rules for precious metals and gemstones, and forms fall under the PDPL. Regional differences matter too: the Holy Cities, the capital and the Eastern Province each have their own buyers and seasons.

Tell us what the business needs. We will tell you what to build first.

Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.

Get in touch

PROVEN RESULTS

4.7 / 5from 23 Google reviews