Services · Ecommerce development · Real estate marketplaces

Riyadh property marketplaces where brokers pay to list and buyers trust what they see.

Property marketplace website development Riyadh, for founders, brokerage networks and developers who want a platform where licensed agents and owners publish homes, villas, land and offices for sale or lease across the capital, and pay the marketplace for the privilege. Codeeo builds the vendor onboarding, the listing engine, broker packages and featured placements, checkout in mada and Apple Pay, payouts to partners and a moderation desk, in Arabic first with English alongside.

The money side is what separates a marketplace from a listings site. Brokers buy plans, developers pay for project launches, buyers place refundable viewing or reservation requests, and every fee produces a ZATCA compliant invoice. We design those flows with you in our Riyadh office before any screen is drawn.

Built for
Marketplace founders, FAL licensed brokerage networks, off plan developers and land sellers operating in Riyadh, who want a paid platform rather than a free noticeboard.
Typical timeline
Agreed after a working session at our Riyadh office, where the revenue model, the first release and the REGA integration order are fixed in a written scope before design starts.
What you own
The marketplace code, the admin console, every listing and account record, the commission and fee ledger, and the merchant and payout accounts, all in your company's name. Nothing sits in an account you cannot open.
Rated
4.7 / 5 from 23 Google reviews

200+ companies servedFrom a first store to an ADX listed developer

Modon
Majid Al Futtaim
HP
Belkin
Dulsco Group
OneClickDrive
Hanayen
HMS
Clocksprings
Ghezlan

What the marketplace runs on

The parts that let a Riyadh platform earn from every listing.

A Riyadh buyer searching for a villa in Al Malqa or an office near King Abdullah Financial District does not care how the platform makes money. Your brokers do, and so does your finance team. The capital also brings particular pressures: a constant stream of off plan launches in the north, land plots traded in large numbers, corporate buyers relocating staff, and a regulator that expects every advert to carry its own licence. These are the modules we build so that supply arrives verified, demand converts into enquiries, and each paid action is recorded, invoiced and settled. Most launches start with five or six of them and add the rest once the first brokers are trading on the platform and you can see where demand concentrates.

Explain your project
  • Broker and owner onboarding

    Brokers sign up with their FAL licence number, commercial registration and Nafath identity, owners with their deed details. Your team approves or rejects each account from a queue, and the platform stores who is allowed to advertise which property, so a Riyadh listing never goes live from an unverified seller or from a broker whose licence has been suspended.

    Only verified sellers reach your buyers.

  • Advert licence on every listing

    Each listing form asks for the REGA advertising licence and the deed number behind it, checks the format and shows the licence on the public page. When a licence expires, the listing comes down automatically and the broker is told why, instead of your moderators finding it weeks later.

    Expired or unlicensed adverts stop showing without manual policing.

  • Broker plans and featured slots

    Monthly or yearly packages that set how many active listings a brokerage can hold, plus paid boosts that lift a listing to the top of a district search for a set period. Plans renew automatically, upgrade mid cycle and appear on one statement per brokerage.

    Predictable recurring revenue from the supply side.

  • Off plan project pages

    Developers launching in north Riyadh pay for a project page with unit types, payment plan summaries, Wafi licence details and a brochure request form. Each launch is a separate paid product with its own start and end date, reported back to the developer with enquiry counts.

    Launch campaigns become a sellable product, not a favour.

  • Land and plot search

    Plot listings with area, street width, frontage, zoning notes and the district on a map, filterable by north, east and west Riyadh. Land buyers and investors search differently from families, so plots get their own results layout and alerts.

    Land traders find the marketplace useful enough to pay for.

  • District pages and saved searches

    Every Riyadh district gets an indexable page listing live stock, typical property types and nearby metro stations, written in Arabic and English. Buyers save a search for a district and budget band and receive an alert when a matching listing is approved, which brings them back to the marketplace instead of to a competitor.

    Organic traffic that brokers are willing to pay to reach.

  • Checkout and payment methods

    A licensed gateway taking mada, Visa, Mastercard and Apple Pay for plans, boosts and project pages, with SADAD bill payment for brokerage companies that pay by invoice. Card details never touch your servers, and failed renewals retry before a plan lapses.

    Brokers pay the way their finance staff already pay.

  • Fee ledger and e-invoicing

    Every charge, refund and credit lands in a ledger with VAT applied and a Fatoora compliant e-invoice issued to the paying brokerage. Your accountant exports the month in one file instead of rebuilding it from gateway reports.

    Clean books and invoices ZATCA will accept.

  • Enquiry routing and lead credit

    Buyer calls, WhatsApp clicks and form enquiries are logged against the listing and the broker. If you sell leads rather than plans, each qualified enquiry draws down the broker's prepaid credit, and disputed leads can be returned through the dashboard.

    You can prove the value you charge for.

  • Reviews and complaints desk

    Buyers rate brokers after a viewing, brokers can respond, and complaints about misleading prices or sold properties go to a moderation queue with evidence attached. Repeated offenders lose featured rights before they lose their account.

    Trust grows as the number of sellers grows.

Who builds with us

Four kinds of Riyadh operator that need a paid marketplace.

A property marketplace in Riyadh has to be licensed with REGA, linked to its systems and hosted inside the Kingdom, so the founders who come to us are usually serious about the business before the first line of code. What changes from one to the next is who supplies the listings and who pays. A founder needs brokers to join, a network wants to charge its own members, a developer is selling its own stock, and a land house needs a very different search. These are the four situations we plan for most often, and each one leads to a different first release and a different pricing table.

01

A founder entering a crowded capital

Riyadh already has well known portals, so a new platform wins by being narrower or more trusted: only verified villas, only commercial space, only a set of northern districts. We help you pick the niche, price the broker plans and design a launch offer for the first brokerages, then build the first release around the paid actions that prove the model rather than every feature a large portal has.

Narrow and trusted beats broad and empty.

02

A brokerage network opening its platform to others

Some Riyadh brokerages have enough traffic that other agents want to list with them. We turn the existing site into a marketplace with member accounts, a commission split between the host and the listing broker where your licence allows it, and separate statements for each member office, so the network earns from partners without losing control of its brand.

Your traffic becomes a revenue line.

03

A developer with several projects in the north

Developers launching in Al Narjis, Al Yasmin or along the northern ring road often want one platform for all their projects, open to selected brokers who sell on commission. We build broker registration, unit allocation, reservation requests that hand off to the developer's Wafi escrow process, and commission tracking per broker and per unit.

Brokers sell your stock under your rules.

04

A land and investment house

Plot trading in Riyadh involves investors, family offices and auction style sales rather than families looking for a home. We build plot catalogues with technical details, private listings visible only to approved investors, expression of interest forms with a refundable fee where you want one, and reports that show which districts draw serious bids.

Land needs its own marketplace logic.

Six stages from a revenue model to a live Riyadh marketplace.

  1. 01Revenue model workshopIn our Riyadh office we decide who pays, for what, how often and through which method, and which actions stay free so buyers keep coming back to search.
  2. 02Licensing and integration planYour REGA platform licence status, the advert licence checks, Nafath sign in and hosting inside the Kingdom are mapped against the release order, with the authority's technical linking planned early.
  3. 03Arabic first designRight to left layouts for search, listing pages, broker dashboards and checkout, with English mirrored, tested with real Riyadh listings and district names rather than placeholder text.
  4. 04Marketplace buildOnboarding, listings, plans, boosts, checkout, the ledger and invoicing built in short cycles, each shown working before the next starts, with your finance lead approving every money flow.
  5. 05Closed broker pilotA small group of invited Riyadh brokerages lists real stock, buys real plans and reports problems, so pricing and moderation rules are tested on live behaviour before the public sees anything.
  6. 06Public launch and growthDistrict pages, search engine indexing, launch campaigns for brokers, then monthly releases driven by which paid products sell and where buyers drop out.

Technology

What we build this with.

A Next.js front end so district and listing pages load fast and index well, a Laravel or Node service for accounts, listings, the ledger and payouts, a managed database and media storage hosted in a Saudi cloud region, and a SAMA licensed gateway with mada and Apple Pay. Search runs on a dedicated index so filters by district, plot size and price band stay quick as listings grow.

01Web

  • React
  • Next.js
  • TypeScript
  • Node.js
  • Laravel
  • WordPress

02Commerce

  • Shopify Plus
  • WooCommerce
  • BigCommerce
  • Headless storefronts

03Data and cloud

  • PostgreSQL
  • MySQL
  • MongoDB
  • AWS
  • Azure
  • Docker

04Marketing and tracking

  • GA4
  • Google Tag Manager
  • Search Console
  • Meta Pixel
  • Looker Studio

What Riyadh founders ask before building a property marketplace.

It depends on how many paid products launch on the first day.

A first release with broker onboarding, listings, one plan type, featured boosts and mada checkout is far quicker than a platform that also handles off plan projects, lead credit and investor only land listings. The REGA technical linking can also set the pace. We agree the scope in our Riyadh office, then write the delivery dates into the plan before design begins, and we show you working software at the end of every cycle rather than at the end of the project.

Tell us what the business needs. We will tell you what to build first.

Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.

Get in touch

PROVEN RESULTS

4.7 / 5from 23 Google reviews