Services · Website development · Tourism websites
Codeeo handles tourism website development in Saudi Arabia for tour operators, destination management companies, attraction owners and travel agencies working in more than one region. A national operator might sell desert camps near AlUla, Diriyah heritage walks, Red Sea island stays, mountain weekends in Asir and ziyarat in Makkah and Madinah, each with a different season and audience. We build Arabic first websites with a structure that holds all of that, ranks in every market you target and sends each enquiry to the right regional team.
Our focus is the website: content, search visibility, compliance pages and enquiry handling. Online payments and operational systems for your guides can be planned alongside, but they are separate builds.
200+ companies servedFrom a first store to an ADX listed developer
What the website includes
The Kingdom now welcomes tourists through the eVisa issued by the Ministry of Foreign Affairs, visitors on Umrah who extend their trip, and a growing number of Saudi residents travelling within their own country. Each group searches differently and in different languages. A national tourism website has to speak to all of them without turning into a maze.
We start with information architecture: regions, destinations, experience types and seasons, arranged so a visitor can browse by place or by interest and land on a page that answers their questions. Templates are shared across regions so the site stays consistent, while each region keeps its own content, photography, local SEO and enquiry routing. Compliance pages reflect Saudi rules, from Ministry of Tourism licensing to the Personal Data Protection Law, and the CMS lets regional staff edit their own section without touching anyone else's.
Hub pages for each region you operate in, such as Riyadh and Diriyah, AlUla, the Red Sea coast, Asir, the Eastern Province and the holy cities, each linking to its destinations and experiences. The hubs carry search value for regional queries and give visitors a sense of the whole country.
Visitors and search engines understand where you operate.
Shared templates for desert trips, heritage walks, diving, mountain hikes, food tours and ziyarat, each with the fields that type needs: equipment, fitness level, dress guidance, prayer timing or sea conditions. New products go live in the right format every time.
Consistent product pages, however many you add.
Forms and WhatsApp buttons that send each enquiry to the regional desk responsible for that trip, with language, dates, group size and source page attached. Head office sees every enquiry in the CRM and can report on response times per region.
Every lead reaches the team that can actually answer it.
Pages and footer details for your Ministry of Tourism licences, commercial registration and company address, with the information the e-commerce law and Ministry of Commerce expect sellers to show. Terms, privacy and cancellation policies are editable pages your legal adviser can approve.
Partners and guests can verify who you are.
Arabic first, English second, then languages chosen from your target markets, each with proper URLs, hreflang and native review. We plan keywords per market, so a German family looking at AlUla and a Saudi family planning an Abha weekend each find pages written for them.
Rankings in every market you sell to.
Schema for your organisation, tours, tourist destinations, events and FAQs, built into every template so hundreds of pages carry it consistently. We validate markup before launch and monitor Search Console for errors after it.
Clearer search listings for every product.
A season model in the CMS so winter desert trips, summer mountain breaks and event weeks such as Riyadh Season or Jeddah Season are switched on and off on schedule, with dedicated landing pages whose search value accumulates year after year.
The site always shows what is actually running.
A secure area for international agents, corporate planners and hotel partners with programme sheets, media kits and a request for proposal form. Where your organisation is approved to use Nafath, Saudi partners can sign in with it; overseas partners use standard accounts.
B2B partners self serve instead of emailing sales.
Hardened hosting, web application firewall, backups, role based CMS access and audit logs, with NCA controls as a reference baseline and as a requirement where they apply to you. Data storage and transfers are documented to meet PDPL requirements set by SDAIA.
A site your compliance team can sign off.
A content delivery network with nodes serving Saudi users, image optimisation, lean scripts and Core Web Vitals monitoring. Pages stay quick for a guest on mobile data in a remote camp as well as for an agent on office broadband abroad.
Fast pages in every region and source market.
Who this is for
A single city operator can live with a simple site. Once you sell across regions, work with agents abroad or manage several brands, the website becomes an operating tool: it has to route enquiries, show licences, carry multiple languages and stay consistent while many people edit it. These four situations are the most common reasons national businesses come to us, and each shapes a different site structure. Most national projects mix two of them, for example an operator that also hosts agents.
You started in one city and now sell trips in two or three more. Your old site was never built for that, so new regions sit on bolted on pages. We rebuild the structure around regions and experience types, migrate your existing content, redirect old URLs and give each regional team its own section. The national brand stays consistent while each region gains its own local search presence. Regional pages also get their own Google Business Profiles where you have a real local base.
Planning the structure for regions you have not launched yet saves a rebuild later.
You sell multi city programmes to agents abroad and to corporate groups. The site needs credible programme pages by length and theme, a strong company profile, licence information, a request for proposal process and a partner area. Search pages target the countries your agents work in, in their languages. Programme pages can be filtered by region, length and theme so agents shortlist quickly.
You run several attractions or venues across the country, each with its own hours, events and audience. We build a group site with a page family per venue, shared templates and a central events calendar, while each venue team edits its own listings and links to its ticketing provider. Group and school visits share one request form that routes by venue.
One CMS across venues keeps branding and data consistent.
You have handled outbound travel or Umrah for years and now want to sell Saudi experiences to inbound guests and residents. The site needs a new section, or a new brand, with its own information architecture, licences and SEO, without confusing your existing customers. We plan how the two offers live together. A shared header and footer keep both offers connected without mixing their content.
How we work together
National projects usually begin with a fixed scope first phase covering the core regions, then continue on a retainer for new regions, languages and SEO. Large groups often take a dedicated team that works with their marketing and IT staff. We are a team of 80+ across Dubai, Riyadh and Karachi, with 200+ projects delivered across the UAE and the US. Workshops can take place in person in Riyadh; teams in other cities join by video call. Each phase has its own written scope, so new regions are estimated on what they really need.
A defined build with a deadline
We agree what the product has to do, write it down with a price and a date, and build exactly that. Changes are priced before they are made, not discovered on the invoice.
A product that keeps evolving
Named engineers who work your hours, join your standups and stay on the codebase. You direct the backlog; we own the quality of what ships.
Something live that needs looking after
A monthly block of hours for improvements, fixes and the small requests that otherwise wait months. Unused hours carry for a quarter.
Technology
For large catalogues we often recommend a headless CMS with a Next.js front end; for smaller teams, a well built WordPress site. Hosting region, data transfers and security controls are chosen with your PDPL and NCA obligations in view.
01Web
02Commerce
03Data and cloud
04Marketing and tracking
Regions, languages, licences and growth you have not reached yet.
Plan the information architecture for every region you might enter, not only the ones you run today, so new regions slot in without a rebuild. Decide the languages by market, set URL and hreflang rules early, and design Arabic layouts natively. Build licence information, privacy pages and consent into the templates. Finally, agree who edits what, because national sites fail when every team edits everything. A short written governance plan, naming the owner of each section, is one of the most useful documents we hand over.
Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.
Get in touchPROVEN RESULTS
React
Next.js
TypeScript
Node.js
Laravel
WordPress
Shopify Plus
WooCommerce
BigCommerce
PostgreSQL
MySQL
MongoDB
AWS
Azure
Docker
GA4
Google Tag Manager
Search Console
Meta Pixel
Looker Studio