Services · Website development · AI platform websites

Websites for UK AI platforms that have to win trust before they win the demo.

Codeeo handles AI platform website development UK companies rely on to explain a complex product, satisfy cautious buyers and pass the checks a procurement team runs before anyone books a call. We plan and build the product pages, the trust and security centre, the documentation hub and the demo route, all inside a CMS your own team can run. Everything is written to sit comfortably with UK GDPR, the ICO's guidance on AI, PECR and the advertising rules on AI claims.

An AI vendor's website is now part of due diligence. Buyers read it to judge how you handle data, what the model actually does and whether the company looks stable enough to sign a multi year contract with. We build it so that every one of those questions has a clear, honest answer.

Built for
AI software companies, model and data platforms, and AI consultancies selling across England, Scotland, Wales and Northern Ireland.
Typical timeline
Scope, page list and content owners are agreed in discovery, and the delivery dates are written into the plan before design begins.
What you own
The code, the CMS, the domain, the analytics accounts and every piece of content, held in accounts registered to your company.
Rated
4.7 / 5 from 23 Google reviews

200+ companies servedFrom a first store to an ADX listed developer

Modon
Majid Al Futtaim
HP
Belkin
Dulsco Group
OneClickDrive
Hanayen
HMS
Clocksprings
Ghezlan

What the website includes

The pages a UK buyer opens before they agree to a pilot.

Selling AI in the UK means selling to people who have been told to be careful. A head of data wants to know where personal data goes. A procurement lead wants a security pack. A marketing director wants to see the product working on content like theirs. The website has to serve all three without turning into a wall of disclaimers.

We build around a short list of page types that do that work: product and use case pages written in plain English, a trust centre, documentation, pricing logic that obeys consumer and advertising rules, and a demo route that reaches the right salesperson. Each one is structured content in the CMS, so your team can publish a new integration, policy update or release note without a developer. The list below is where most UK platforms start; we drop or add items once we know who you sell to and how long your sales cycle runs.

Explain your project
  • Use case and product pages

    Pages organised by the problem a buyer has, not by your internal module names. Each one shows inputs, outputs, where a person stays in the loop and what the model will not do, using screenshots or short recorded walkthroughs rather than abstract illustrations.

    Visitors understand what the platform does in their own terms within one page.

  • Trust and security centre

    A public hub covering data handling, subprocessors, hosting regions, retention, incident contact and security controls, with a gated area for the documents you only share under NDA. Cyber Essentials status, penetration test summaries and your data processing terms sit here once you hold them.

    Security questionnaires start half answered.

  • Responsible AI and model information

    A page that explains training data sources, evaluation, known limits and how customers can contest an automated outcome. It follows the ICO's guidance on explaining decisions made with AI, which UK buyers increasingly quote back to vendors during evaluation.

    Fewer stalled deals over vague answers about the model.

  • Developer documentation hub

    API reference generated from your OpenAPI file, quickstart guides, SDK pages, versioned changelogs and code samples, built on the same domain so search engines credit the main site. Search across docs and articles helps engineers find an endpoint without opening a ticket.

    Technical evaluators can test the platform without waiting for sales.

  • Pricing and plan pages that follow the rules

    Plan comparisons that show the full cost basis up front, explain usage limits clearly and avoid fees revealed late. This matters under the Digital Markets, Competition and Consumers Act 2024, which gave the CMA direct powers against drip pricing and misleading presentation.

    Pricing pages that persuade without creating regulatory exposure.

  • Company details and legal pages

    UK trading disclosure rules expect a company website to show its registered name, company number and registered office. We build these into the footer and contact pages, alongside the privacy notice, cookie policy, acceptable use policy and terms, each versioned in the CMS so legal can update wording and keep a dated record of earlier versions.

    Legal pages stay accurate without a developer editing templates.

  • Demo, pilot and contact routing

    Forms that ask company size, sector and use case, then route the enquiry to the right account executive in your CRM, with a booking link for a video demo. Public sector and enterprise enquiries can follow a separate path with procurement questions built in.

    Qualified enquiries reach a named owner the same day.

  • Consent and analytics set up for PECR

    A consent banner and tag setup aligned with PECR as amended by the Data (Use and Access) Act 2025, which relaxed consent for some low risk analytics cookies but kept it for advertising. Tags fire only on the consent state they are allowed to.

    Usable data on what drives demos, collected lawfully.

  • Technical SEO and structured data

    Clean information architecture, server rendered pages, schema for the organisation, software product, articles and FAQs, internal links between use cases and docs, and a sitemap that keeps documentation and marketing content indexed separately.

    Category and use case searches lead to the right page.

  • Welsh language and regional pages

    Where you sell to Welsh public bodies, we can add Welsh language versions of key pages with correct hreflang, plus regional pages for Scotland or Northern Ireland when your offer or contracting entity differs there.

    Public sector buyers in every nation see a site that fits their duties.

Who this is for

Four kinds of UK AI company we build for.

AI platforms in the UK sell into very different buyers: national retailers, NHS trusts, local authorities, banks and insurers, law firms, manufacturers. The website has to match the buyer, not the hype. These are the four starting points we see most often, and each one changes which pages come first, how much detail sits in public view and what the CMS needs to handle after launch. A platform that sells to both public and private buyers often needs two routes through the same site, and we plan for that from the first sitemap.

01

A scale up selling nationally for the first time

You have early customers, mostly from your founders' networks, and now need a site that sells without a founder in the room. We replace the pitch deck style homepage with use case pages, a trust centre and a demo route, and we give marketing a CMS that lets them publish comparison and integration pages each month without filing a ticket.

Usually the first version focuses on three use cases and the trust centre.

02

A supplier bidding for public sector work

Central and local government buyers often buy through frameworks such as G-Cloud on the Crown Commercial Service Digital Marketplace. Your listing points back to your website, so it needs service descriptions that match the listing, accessible pages that meet WCAG 2.2 AA, clear data location statements and documents an assessor can download quickly.

We keep the website and framework listing wording consistent.

03

The UK arm of an overseas AI vendor

A global site written for another market rarely answers British questions. We build a UK edition with British English, UK GDPR and ICO references, the correct contracting entity, Companies House details and UK data residency statements, linked cleanly to the global domain without creating duplicate content problems.

The UK edition can live on a subfolder or its own domain.

04

An AI consultancy or model services firm

You sell expertise rather than a single product. The site needs service pages for discovery, data readiness, model development and evaluation, a way to publish technical writing that ranks, and team profiles that show real credentials. Lead capture is about booking a scoping call, so the routing is simpler but the content load is heavier.

Editorial workflow matters more here than integrations.

How a UK AI platform website goes from brief to launch

  1. 01Discovery by video callWe interview sales, product, security and marketing leads remotely, review your current site, analytics and Search Console, and agree which buyers and use cases the first release must serve.
  2. 02Page map and claims reviewWe produce the sitemap, page templates and a claims list. Every capability statement is checked against what the product does today, so marketing copy will hold up under the advertising code.
  3. 03Design and accessibilityInterface design built to WCAG 2.2 AA from the start: colour contrast, focus states, captions for demo videos, keyboard navigation and readable layouts for long technical pages.
  4. 04Build and integrationsFront end, CMS, documentation pipeline, CRM routing, consent and analytics are built and tested on a staging site your team can review at any point.
  5. 05Content migration and redirectsExisting pages, posts and docs are mapped to new URLs with redirects, so the rankings and backlinks you earned keep sending visitors after the switch.
  6. 06Launch, training and handoverWe launch, monitor indexing and Core Web Vitals, train your editors on the CMS and hand over every account, credential and piece of documentation.

Technology

What we build this with.

We usually build on Next.js with a headless CMS for marketing and documentation, or on WordPress where your team already knows it. Hosting can sit in UK or EU regions, and we connect HubSpot, Salesforce or Dynamics 365 for lead routing. Search, forms and documentation builds are chosen so your team is never locked into a single supplier, including us.

01Web

  • React
  • Next.js
  • TypeScript
  • Node.js
  • Laravel
  • WordPress

02Commerce

  • Shopify Plus
  • WooCommerce
  • BigCommerce
  • Headless storefronts

03Data and cloud

  • PostgreSQL
  • MySQL
  • MongoDB
  • AWS
  • Azure
  • Docker

04Marketing and tracking

  • GA4
  • Google Tag Manager
  • Search Console
  • Meta Pixel
  • Looker Studio

Questions UK AI companies ask about their website

Strategy, content structure, design, build, integrations and a careful launch.

A typical project covers discovery with your sales and product teams, a sitemap built around buyers and use cases, page templates, a trust centre, documentation, CRM routing, consent and analytics, technical SEO and migration from the old site. Some clients also ask us for AI platform website design UK only, and keep development in house. We can work either way, but most companies prefer one team responsible for both so the design survives contact with the CMS.

Tell us what the business needs. We will tell you what to build first.

Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.

Get in touch

PROVEN RESULTS

4.7 / 5from 23 Google reviews