Services · Website development · AI recruitment websites

Birmingham recruitment tech websites that speak to plant managers and HR directors alike.

Codeeo offers AI recruitment website development Birmingham businesses use to sell hiring technology into the West Midlands economy: manufacturers and their suppliers, logistics operators, construction contractors and the professional services firms around Colmore Row and Brindleyplace. We build the website and web platform that explains your matching, screening or scheduling tool in terms an operations director understands, takes enquiries into your CRM, and gives frontline candidates a clear, quick way to apply or find help.

All of our work with Birmingham clients happens remotely. Our team in Dubai, Riyadh and Karachi runs discovery, reviews and launch checks over video calls, and each meeting ends with written decisions you can share internally.

Built for
AI recruitment software vendors, workforce platforms and AI enabled agencies serving employers in Birmingham and the wider West Midlands.
Typical timeline
Timing is agreed in writing after discovery, once we know the page list, the systems to connect and who approves content on your side.
What you own
Code, CMS, domain, hosting, analytics and all enquiry and application data, held in your own accounts from the start.
Rated
4.7 / 5 from 23 Google reviews

200+ companies servedFrom a first store to an ADX listed developer

Modon
Majid Al Futtaim
HP
Belkin
Dulsco Group
OneClickDrive
Hanayen
HMS
Clocksprings
Ghezlan

What goes into the site

Built for operational buyers and for people applying on a phone in a break.

Hiring technology sold in Birmingham often lands with a different buyer than in a pure office market. A site manager at a Black Country fabricator, a transport manager at a distribution centre near the M6 and an HR business partner at a bank's regional head office all evaluate the same kind of tool, and each cares about something different: filling shifts, checking licences and tickets, or showing a fair process to a works council.

We shape the website around those buyers and the candidates behind them. Sector pages describe outcomes in operational language, an ROI explainer shows how you think about time to fill without inventing figures, and the trust section answers data protection and fairness questions plainly. On the candidate side, short pages written in plain English, with translated summaries where your clients' workforce needs them, help applicants who are not used to automated hiring. The CMS lets your team add sector pages, case material and job feeds without waiting on us. When HSBC UK and other large employers chose Birmingham for head offices, the city gained a deep pool of HR and shared service professionals; those buyers expect the same polish from a regional vendor as from a London one.

Explain your project
  • Sector pages for West Midlands industries

    Dedicated pages for automotive and advanced manufacturing, logistics, construction, retail distribution and shared service centres, each describing that sector's hiring pressures in its own words and showing the parts of your product that fix them. Internal links connect each sector page to the relevant features and case material. New sectors can be added by your team from the same template when you win your first client in them.

    Operations buyers recognise their world on the first screen.

  • Plain English and translated candidate pages

    Birmingham is one of the most linguistically varied cities in the UK, and frontline workforces reflect that. Candidate help pages are written in short sentences, with translated summaries in the languages your clients request, marked up with the correct language tags so screen readers and search engines handle them properly.

    More applicants understand what is being asked of them.

  • Mobile first apply and help routes

    Frontline candidates apply between shifts on a phone, often on patchy data. Pages are light, buttons are large, forms ask only what is needed, and applicants can save progress. Click to call and WhatsApp contact options sit on every candidate page for people who would rather speak to someone. We test on mid range Android phones because that is what many applicants carry.

    Fewer abandoned applications from shift workers.

  • Licence and ticket check explainer

    If your platform verifies CSCS cards, forklift tickets or driving entitlements, a clear page tells employers what is checked and how, and tells candidates what to have ready, how their details are used and how long they are kept. Clear expectations here reduce drop off at the verification step.

    Candidates arrive prepared and employers trust the checks.

  • Value explainer without invented numbers

    An interactive page where a buyer enters their own hiring volumes and current time to fill to see where your tool saves effort. The logic is transparent and the inputs are theirs, so nothing on the page rests on unsupported claims, and the result can be emailed to a colleague with the enquiry logged.

    Business cases start on your site, built from the buyer's figures.

  • Fairness and data handling section

    Pages on how the AI ranks or matches, what a recruiter reviews, how adverse impact is monitored across protected characteristics, and how candidate data is processed and deleted under UK GDPR. Written so a union representative or an HR director can read it without a technical background. Legal owns these pages in the CMS, so updates do not wait for a release.

    Fairness questions are answered before they become objections.

  • Agency and employer job feeds

    For agencies and staffing platforms, live vacancies pulled from your ATS with filters for shift pattern, location across Birmingham, Solihull and the Black Country, and contract type. Closed roles drop off automatically, and each listing carries structured data so it can appear in job search results. Expired listings redirect to similar live roles rather than dead ends.

    Jobs on your own domain, visible in search.

  • Enquiry routing by buyer type

    Forms ask whether the visitor is an employer, an agency or a candidate, then route employers by sector and size to the right seller. Each lead reaches the CRM with source and campaign attached, and duplicate enquiries from one company are merged.

    Every enquiry has an owner within the hour it arrives.

  • Accessible build to WCAG 2.2

    Templates designed and tested to WCAG 2.2 at AA level, with keyboard navigation, readable contrast, captioned videos and forms that announce errors clearly. For a business selling fair hiring, an inaccessible website undermines the pitch, and public sector buyers in the region check. We publish an accessibility statement that reflects real test results.

    Your site practises what your product promises.

  • Technical SEO for regional search

    Server rendered pages, clean URLs, organisation and software structured data, and location pages that describe how you serve Birmingham and the wider West Midlands without fake addresses. A Google Business Profile is set up only where you have a genuine registered address.

    Regional searches find you for the right reasons.

Who this is for

Four Birmingham starting points we see most.

Birmingham's hiring technology market is shaped by the region's mix of industry, logistics and large professional employers, plus a growing tech scene in places such as Digbeth and the Jewellery Quarter. The companies building AI recruitment tools here range from university spin outs to agencies that have automated their own shortlisting. Each needs a different website. AI recruitment website design Birmingham buyers respond to starts with the right priority: who the main visitor is, what they need to believe, and what they should do next. Once that is settled, design, content and integrations follow in a predictable order.

01

A workforce platform selling to manufacturers and logistics firms

Your buyers run plants, depots and sites, not HR departments. We build sector pages in operational language, a value explainer driven by their own figures, licence and ticket check explanations, and a demo route that offers a short call rather than a long presentation. The site also carries a candidate section, because your clients' applicants will look you up.

Operational language wins operational buyers.

02

A spin out from a Birmingham university

You have strong research behind a matching or assessment method and need a site that turns it into a commercial story. We help translate the research into buyer benefits, publish a methodology page your academics are comfortable with, and keep the first release small enough to launch while you raise funding or sign first customers. Investor and partner pages can follow once the commercial story is proven.

Credible science, explained in commercial terms.

03

A Colmore Row agency with AI in its process

You recruit for banks, law firms and shared service centres and use AI to screen and shortlist. The site separates client and candidate routes, explains when automated screening applies and how a consultant reviews it, and pulls live roles from your ATS. Sector pages for financial and professional services give clients reasons to brief you.

Transparency about AI becomes a reason to choose you.

04

A vendor bidding for council and NHS work in the region

Public sector buyers in the West Midlands check accessibility statements, security posture, data location and social value before they shortlist. We build those pages, a procurement document request flow and case material approved by your existing clients, all on a site that itself meets WCAG 2.2 AA.

Tender evaluators start with your website.

Six stages to a Birmingham site that sells and supports.

  1. 01Buyer and candidate interviewsWith your permission we review sales call notes and candidate support tickets, then interview your team by video to understand what each audience asks before buying or applying.
  2. 02Sitemap and sector planA page structure that puts sectors, candidates and trust content where each audience expects them, with priorities agreed for the first release and the next.
  3. 03Plain language contentCopy drafted for operational buyers and frontline applicants, reviewed by your product and legal leads, and prepared for translation where your clients need it.
  4. 04Design and component buildMobile first templates, accessible components and a CMS shaped around sector pages, jobs, cases and help articles, reviewed on staging at each stage.
  5. 05Connections and launchATS feeds, CRM routing, calendars, consent and analytics wired up, redirects from the old site tested, then a planned launch with monitoring in place.
  6. 06Review and extendMonthly reports on enquiries, application completion and search visibility, followed by new sector pages or tools when the data shows demand.

Technology

What we build this with.

We often use Next.js with a headless CMS for speed on mobile, or WordPress where your team already manages content in it. The right choice depends on who edits, how often, and which systems the site must talk to. Hosting is selected with your data location commitments in mind, and every account sits in your company's name.

01Web

  • React
  • Next.js
  • TypeScript
  • Node.js
  • Laravel
  • WordPress

02Commerce

  • Shopify Plus
  • WooCommerce
  • BigCommerce
  • Headless storefronts

03Data and cloud

  • PostgreSQL
  • MySQL
  • MongoDB
  • AWS
  • Azure
  • Docker

04Marketing and tracking

  • GA4
  • Google Tag Manager
  • Search Console
  • Meta Pixel
  • Looker Studio

Questions from Birmingham recruitment tech teams.

A discovery call to agree audiences, priorities and what success looks like.

On the first video call we look at your current site, your sales process and who buys from you, whether that is a plant manager or an HR director. We also ask what candidates experience after an employer uses your tool. From that we write a short brief with the main visitor, the pages that matter most and the integrations needed, then turn it into a scope with timing agreed.

Tell us what the business needs. We will tell you what to build first.

Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.

Get in touch

PROVEN RESULTS

4.7 / 5from 23 Google reviews