Services · Mobile app development · CRM software

CRM software for Manchester's online brands, agencies, logistics and housing teams.

Codeeo delivers CRM software development in Manchester for organisations that talk to a lot of customers through a lot of channels. Online fashion and lifestyle brands, Northern Quarter agencies, production companies at MediaCityUK, logistics operators around Trafford Park and housing providers across Greater Manchester all need one place where every order, message, contract and repair request is tied to the right person. We build that CRM around your own operation and connect it to the shop, inbox and systems you already use.

Manchester businesses often grow quickly and add tools as they go. By the time a CRM is on the agenda, customer data is usually split between an ecommerce platform, a help desk, a spreadsheet and several team inboxes. Pulling that together is the first job. We map where each piece of data lives and which copy is correct before deciding what to build.

Built for
Consumer brands, agencies, media firms, logistics operators and housing providers in Manchester, Salford, Trafford and the other Greater Manchester boroughs.
Typical timeline
Phases are planned with you once discovery is complete, and each phase has written acceptance criteria before work starts.
What you own
Everything we build is yours: repositories, cloud accounts, integrations and the customer database, with no licence tied to Codeeo.
Rated
4.7 / 5 from 23 Google reviews

200+ companies servedFrom a first store to an ADX listed developer

Modon
Majid Al Futtaim
HP
Belkin
Dulsco Group
OneClickDrive
Hanayen
HMS
Clocksprings
Ghezlan

What a Manchester CRM can do

Modules for high volume, multi-channel customer work.

The common thread among Manchester clients is volume. A direct to consumer brand handles thousands of orders and returns, a housing provider fields repair calls from tenants in several boroughs, and a freight operator answers shipment queries all day. A CRM that only tracks sales opportunities misses most of that activity.

Custom CRM software development for Manchester organisations therefore usually begins with the service side: the messages, cases and orders that make up the bulk of customer contact. Sales, marketing and reporting modules then build on the same customer record. The modules below are examples of what we build; discovery decides the mix and the order for your business. We also check how your busiest periods look, such as Black Friday for retailers or September move-in week for student housing, because a CRM that slows down under load fails exactly when it matters.

Explain your project
  • Ecommerce customer profiles

    Orders, returns, reviews and browsing segments from Shopify or WooCommerce flow into a single profile for each shopper. Customer service staff see the full order history before replying, and marketing can target people by what they bought, how often and how recently.

    Every shopper looks like one person, not five scattered records.

  • Shared inbox for chat, email and WhatsApp

    Messages from email, website chat, Instagram and WhatsApp Business arrive in one queue, are matched to the customer and assigned to an agent. Saved replies, tags and response timers keep quality consistent during sale periods and product launches.

    No message left unanswered in a forgotten channel.

  • Returns and exchanges handling

    Customers start a return online, choose a reason and receive a label. The CRM tracks the parcel back to the warehouse, records the inspection result and triggers the refund or exchange, while repeat returners are flagged for review.

    Returns processed quickly with a clear record of why products come back.

  • Agency retainers and new business pipeline

    Creative and digital agencies in the Northern Quarter and Ancoats track pitches, retainers, project scopes and renewal dates alongside client contacts. Account directors see which retainers are close to renewal and which clients have gone quiet.

    Retainer income protected and new business tracked honestly.

  • Production contacts and crew availability

    Production companies around MediaCityUK in Salford keep freelancers, locations, commissioners and suppliers in one searchable database, with skills, credits, availability notes and the projects each person has worked on.

    The right crew found quickly for each new commission.

  • Freight and logistics account management

    Operators at Trafford Park and Airport City manage customer accounts, quotation requests, delivery issues and service reviews. Shipment exceptions from your transport system appear on the customer record, so account managers call before the customer has to.

    Problems handled proactively and service reviews backed by data.

  • Tenant contact and repairs

    Housing providers log tenant contacts, repair requests, appointments and follow ups against each property and household. Vulnerability and accessibility needs are recorded with consent, so staff adjust how they communicate before they knock on the door.

    Tenants are treated consistently by every team they speak to.

  • Student accommodation booking cycle

    Operators of student housing near the Oxford Road corridor manage the yearly cycle of enquiries, viewings, bookings, guarantor details and rebookings for the following academic year, with campaigns timed to when students start searching.

    Rooms filled earlier with less manual chasing.

  • Borough-based field scheduling

    Engineers, surveyors or support workers covering Stockport, Bolton, Wigan, Oldham and the rest of Greater Manchester get schedules grouped by borough and postcode, with a mobile app for job notes, photos and sign-off.

    Less time on the road and more visits completed each day.

  • Customer value and retention reporting

    Dashboards show repeat purchase rates, customer lifetime value, contract renewals, case volumes and response times by channel and team. Leaders can see which customers are drifting away and which campaigns brought back lapsed buyers.

    Retention measured instead of guessed.

Who this is for

Four Manchester organisations we build CRMs for.

Manchester has a broad economy, and the CRM that suits an online retailer is very different from one that suits a housing provider. These four groups bring us the most common requests. If you are looking for a CRM software development company Manchester teams can rely on for the long term, the right starting point is an honest look at whether your process needs custom software at all. Where it does, we design for the volumes and channels your teams deal with every day.

01

Direct to consumer and fashion brands

Manchester has a strong cluster of online fashion, beauty and lifestyle brands. Once order volumes grow, the ecommerce platform's own customer list stops being enough, and service, marketing and buying teams start pulling in different directions. We build a CRM that unifies customer, order and message data, gives service staff the full picture and feeds segments into email and SMS campaigns. Peak periods such as seasonal sales are planned for, so the system stays responsive when message and order volumes jump.

Built around orders, returns and repeat buying.

02

Agencies and media production companies

Agencies in the Northern Quarter and Ancoats and production firms around MediaCityUK work through pitches, commissions and project-based teams. They need a CRM that tracks relationships with clients or commissioners over many years, records who worked on what, and shows the commercial health of each account without a separate finance report. Freelancer details are held with clear consent and removed when no longer needed, which keeps the contact book lawful as it grows.

Relationships tracked across years of projects.

03

Logistics, distribution and wholesale firms

Businesses based around Trafford Park, Airport City and the motorway network serve trade customers who expect quick answers on rates, stock and deliveries. A CRM linked to the transport or warehouse system lets account managers see shipment issues, open queries and contract terms together, and prepare for service reviews with real figures. Rate requests and tender responses are tracked as opportunities, so sales leaders can see win rates by lane, sector or customer type.

04

Housing providers and student accommodation operators

Social housing providers and private student housing operators manage thousands of residents with very different needs. They need a contact history that every team can see, repair and complaint tracking, and careful handling of sensitive personal information. We design access controls and retention rules with your data protection lead before the build begins. Complaint handling can follow the stages your regulator or ombudsman scheme expects, with dates and responses recorded against each case.

Sensitive resident data handled with care.

Our six-step route to a Manchester CRM.

  1. 01Channel and data auditWe list every place customer data lives today, from the shop platform to shared inboxes and spreadsheets, and agree which system becomes the source of truth for each item.
  2. 02Discovery calls with each teamService, sales, marketing and operations leads explain their daily work over video call, so the CRM reflects real tasks rather than a generic template.
  3. 03Design and prototypeClickable screens for agents, managers and field staff, tested with real users and designed to WCAG 2.2 so colleagues with access needs can use them.
  4. 04Build in short releasesModules arrive in short cycles with a demo each time, starting with the shared inbox or customer profile that removes the most daily friction.
  5. 05Integration and data mergeShop, messaging, transport and housing systems connected, and duplicate customers merged using matching rules your team approves before anything is overwritten.
  6. 06Launch, measure and refineThe CRM goes live team by team, then reports on response times and retention guide the next releases.

Technology

What we build this with.

Our CRM software developers Manchester clients work with typically use Laravel or Node with React, plus Flutter for field and mobile apps. We integrate with Shopify, WooCommerce, the WhatsApp Business Platform, Microsoft 365 and common UK housing and transport systems through their APIs.

01Mobile

  • Swift
  • Kotlin
  • Flutter
  • React Native

02Data and cloud

  • PostgreSQL
  • MySQL
  • MongoDB
  • AWS
  • Azure
  • Docker

03Marketing and tracking

  • GA4
  • Google Tag Manager
  • Search Console
  • Meta Pixel
  • Looker Studio

What Manchester teams ask before building a CRM.

It is when off the shelf tools no longer join up your channels.

Smaller brands often do well with the CRM features inside their ecommerce and email tools. The case for a custom system grows when you run several stores or marketplaces, handle large return volumes, or need service, marketing and buying teams to share one customer view. We review your current setup during discovery and will recommend staying with packaged tools if they still fit. If a custom build is justified, we usually start with the shared inbox or unified customer profile, since those pay back fastest.

Tell us what the business needs. We will tell you what to build first.

Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.

Get in touch

PROVEN RESULTS

4.7 / 5from 23 Google reviews