Services · Website development · CRM websites

Websites for London CRM companies that sell to buyers who compare everything.

Codeeo delivers CRM website development London software firms and implementation partners use to win evaluations, not just traffic. A buyer in the City or at a Shoreditch scale-up will shortlist several CRM products in one afternoon, read your pricing, check your security answers and decide whether to book a demo. We build the site that wins that afternoon: clear product pages, honest pricing, a trust area procurement can use and a demo route that lands in your own pipeline.

The team works with London clients remotely, with discovery, design reviews and sign off held by video call. You get a site your marketers can edit every week, that your engineers are happy to host, and that tells a busy buyer within seconds who your CRM is for.

Built for
CRM software vendors, vertical CRM products and Salesforce, HubSpot, Dynamics or Zoho partners headquartered in London.
Typical timeline
Scope, page list and milestones are agreed in a written plan after discovery, before any design work begins.
What you own
Domain, code, CMS, content, analytics properties and every lead record, held in accounts your company controls.
Rated
4.7 / 5 from 23 Google reviews

200+ companies servedFrom a first store to an ADX listed developer

Modon
Majid Al Futtaim
HP
Belkin
Dulsco Group
OneClickDrive
Hanayen
HMS
Clocksprings
Ghezlan

What the website includes

Pages and plumbing for a CRM sale that runs through a committee.

London deals for CRM software rarely have one decision maker. A head of sales wants pipeline views, an operations lead wants clean data, the IT team wants single sign on and a data processing agreement, and finance wants to know what the second year costs. Each of them visits your website separately, often before anyone fills in a form.

So the site has to answer four audiences without turning into a maze. We plan the structure around the questions each role asks, write page templates that make those answers easy to find, and connect every conversion point to your own CRM so the sales team sees which pages a prospect read before the first call. The capabilities below are the parts London vendors most often ask us for; your scope will keep the ones that match how you actually sell, whether that is product led sign up, sales led demos or a mix of both.

Explain your project
  • Role based navigation

    Menus and landing pages arranged by who is reading: sales leaders, revenue operations, IT and finance. Each route leads to the features, proof and documents that role cares about, so a security reviewer is not forced through marketing copy to find your hosting answers.

    Every member of the buying committee finds their answers in two clicks.

  • Pricing and plan comparison

    A plan table with feature rows, seat logic and add ons written in plain English, with VAT treatment stated clearly. Under the Digital Markets, Competition and Consumers Act 2024, drip pricing rules are now in force, so any mandatory charge belongs in the headline figure your team chooses to publish.

    Fewer pricing questions on demo calls and no hidden extras.

  • Trust and security centre

    A dedicated area for your data processing agreement, sub processor list, data residency statement, uptime history and any certifications your company holds. Gated downloads can route requests to the right person, which suits buyers in regulated City firms that run formal supplier checks.

    Procurement gets what it needs without a week of emails.

  • Demo booking with qualification

    A short form that asks team size, current CRM and timeline, then offers calendar slots for your sales team. Answers set the owner, territory and priority in your CRM, so an enterprise enquiry from Canary Wharf does not sit in the same queue as a two person agency.

    Qualified meetings booked straight into the right diary.

  • Comparison and migration pages

    Fair, factual pages that explain how your product differs from the tools buyers already use, plus a migration page covering data import, field mapping and timelines in general terms. These pages catch prospects late in an evaluation, which is where London deals are usually won or lost.

    Switching buyers see a clear path away from their current system.

  • Integration marketplace pages

    A searchable directory of the apps your CRM connects to, from Microsoft 365 and Xero to telephony and e-signature tools. Each listing gets its own page with what syncs, in which direction and on which plans, generated from structured CMS entries so your product team can add a connector in minutes.

    Integration searches land on a page that answers the exact question.

  • International English and hreflang

    Many London CRM firms sell into Ireland, Europe and North America from day one. We set up locale versions with correct hreflang, regional pricing and currency, and spelling that fits each market, without duplicating whole sections of the site.

    The right version ranks in each country you sell to.

  • Editable CMS for marketing

    Reusable blocks for feature pages, customer logos you have permission to show, webinars, release notes and resources. Your marketers publish without a developer, while design rules keep layouts consistent.

    Weekly publishing without a ticket queue.

  • Consent and analytics

    A cookie banner that meets PECR, with non essential tags held until the visitor agrees, plus server side events for demo bookings and trials. Attribution flows into the CRM so revenue can be traced back to content and campaigns.

    Reliable reporting that the ICO would recognise as fair.

  • Performance and accessibility

    Pages built to pass Core Web Vitals on mobile and to meet WCAG 2.2 AA, with keyboard access, clear focus states and accessible forms. Public sector and enterprise buyers increasingly ask suppliers about accessibility, and the Equality Act applies to your own visitors too.

    Fast pages that every buyer can use.

Who this is for

Four London teams that come to us for a CRM website.

London has a dense mix of CRM businesses: venture backed product companies around Old Street and King's Cross, partners that implement the big platforms for City firms, and specialist CRMs for property, recruitment or wealth management. Their websites face different problems, so we start from where you are rather than a template. If you are comparing a CRM web development company in London against an in house build, these are the situations where outside help tends to pay back fastest.

01

A funded CRM start-up preparing a launch

You have a product, a first group of design partners and a site that was built in a weekend. We plan the information architecture for the next stage, write templates for features and industries, and connect demo and waitlist forms to the CRM you use internally. The site grows with your roadmap instead of being rebuilt after the next round, and your engineers can deploy it alongside the product.

Built for the next stage of growth, not just launch day.

02

An implementation partner for a major platform

Partners for Salesforce, HubSpot or Dynamics often compete on expertise rather than software. Your site needs service pages by sector, clear engagement models, team profiles and evidence of delivery that you are allowed to publish. We build those pages and make each one end in a conversation with the right consultant, routed through your own CRM.

Service pages that sell expertise, not a logo.

03

A vertical CRM for one London sector

CRMs for estate agents, recruiters, wealth managers or law firms win by speaking the buyer's language. We write and structure pages around that sector's workflows and rules, for example lettings compliance or FCA record keeping, so prospects feel the product was made for them from the first screen. Sector landing pages also give your paid search campaigns a precise destination for each audience in the capital.

04

An established vendor with an ageing marketing site

Years of landing pages, three blog platforms and slow templates make the site hard to change. We audit what ranks and converts, consolidate the rest, move content to a modern CMS and map every redirect so search visibility survives the move. We also remove outdated feature claims and retired product names that confuse buyers and dilute your search results.

Redirect mapping planned before a single page is removed.

How a London CRM website moves from brief to launch.

  1. 01Discovery by video callInterviews with sales, marketing and product leads, a review of your current analytics and a look at how deals actually progress, so the site plan reflects real buying behaviour.
  2. 02Structure and messagingSitemap, page types, navigation by role and the core messages for each product area, agreed in writing before any visual work.
  3. 03Design systemA component library for feature blocks, plan tables, trust content and forms, designed in line with your product interface so the brand feels consistent.
  4. 04Build and integrationsFront end, CMS, consent, analytics and the CRM connection for every form, built in short cycles with a staging site you can review at any time.
  5. 05Content migration and testingExisting pages moved or rewritten, redirects mapped, accessibility and speed tested, and every form submitted and traced into your CRM before the site goes live.
  6. 06Launch and iterationGo live with monitoring, then monthly reviews of rankings, demo conversion and drop off points to decide what the next release changes.

Technology

What we build this with.

We usually build CRM marketing sites on Next.js with a headless CMS, or on WordPress when your team already knows it. The stack is chosen for editing comfort, speed and how easily it connects to your own CRM and product sign up. Hosting usually sits on Vercel, Cloudflare or your own cloud account, with UK or EU regions available when your buyers ask where data lives.

01Web

  • React
  • Next.js
  • TypeScript
  • Node.js
  • Laravel
  • WordPress

02Commerce

  • Shopify Plus
  • WooCommerce
  • BigCommerce
  • Headless storefronts

03Data and cloud

  • PostgreSQL
  • MySQL
  • MongoDB
  • AWS
  • Azure
  • Docker

04Marketing and tracking

  • GA4
  • Google Tag Manager
  • Search Console
  • Meta Pixel
  • Looker Studio

Questions London CRM vendors ask before a website project.

Planning, writing structure, design, build, integrations and launch for a CRM company's marketing site.

We start with how your buyers evaluate CRM software and which pages they need, then design templates for features, industries, pricing, comparisons and trust content. The build covers the CMS, consent, analytics and a direct connection from every form to your CRM. Content migration, redirects and testing come before launch, and the work is managed remotely with reviews by video call.

Tell us what the business needs. We will tell you what to build first.

Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.

Get in touch

PROVEN RESULTS

4.7 / 5from 23 Google reviews