Services · Ecommerce development · Flower delivery online stores
Our flower delivery ecommerce website development Manchester work is for florists who want their own shop online to carry more of the trade. We build stores where a buyer in Chorlton or Ancoats can pick a bouquet, check delivery to a house in Stockport or a flat in Salford, choose a date, add a card and pay, while the counter, the website and any market stall draw from the same stock. Orders, refunds and gift cards are run from one admin, not three systems.
Many Manchester florists already have a website that was set up years ago and has quietly stopped earning. We look at what you have, keep what works, move your products and customers across, and redirect old pages so search traffic follows you to the new store. Your team is trained to run it before launch day.
200+ companies servedFrom a first store to an ADX listed developer
What a Manchester flower store needs
Plenty of Manchester florists sell in more than one place: over the counter, through the website, at weekend markets, at wedding fairs and through a delivery marketplace or two. When each channel keeps its own stock and its own customer list, things go wrong on busy days, with the last peony bunch sold twice and a gift card from the shop that the website will not accept. Flower delivery online store development Manchester shops ask us for usually starts with joining those channels up. The online store, the till and the back office share one product list, one set of stock counts and one customer record. Delivery is priced across the Greater Manchester boroughs you choose, and the checkout is built for buyers who are usually on a phone. The features below are the ones we most often build. Discovery decides which belong in your first release and which can wait until the store is trading and you can see what customers use.
Counter sales and online orders deduct from the same stock, using a point of sale that works with your store platform. A bunch sold in the shop at nine is gone from the website by five past.
No more selling the same stems twice.
You decide which of the Greater Manchester boroughs you cover and on which days. Charges can rise with distance from the shop, so Altrincham, Bury or Oldham carry a different price from the city centre, all shown on the product page. Sunday or late delivery can be limited to areas close to the shop.
Wider coverage without losing money on distant drops.
Office workers around Spinningfields and Piccadilly often prefer to order at lunchtime and collect on the way to the station. Collection is offered as a free option with times the workroom can meet, and the order is labelled for the counter rather than the van.
Commuter sales without delivery costs.
Digital gift cards sold online and physical ones sold at the counter share one balance system. Recipients redeem them in the shop or at checkout, and outstanding balances are visible in the admin for your accountant. Buyers can schedule a digital card to arrive on a birthday morning.
Gift cards become sales rather than support calls.
Wreath making in December or bouquet classes in spring can be sold as dated products with a fixed number of places, a waiting list and automatic confirmation emails, from the same store as your flowers. Attendees receive a reminder the day before with the address and what to bring.
Workshops fill without a spreadsheet of names.
Manchester rain is a fact of delivery life. Checkout asks for a safe place, a neighbour or a building entry note, and the order sheet shows it clearly. Products can carry a wrapping note that explains how they travel in wet weather. Drivers see the note on their run sheet too.
Fewer failed drops and fewer soggy doorstep complaints.
Parents send flowers to students at the University of Manchester and Manchester Metropolitan University, often to halls with a reception desk. The address form explains how to include the hall and room, and the confirmation tells senders how the drop will work. Ranges for graduation and exam results can open on the dates you choose.
Halls deliveries arrive without bouncing back.
Customers can save an occasion when they order and opt in to a reminder email before the date next year. Consent for those emails is recorded separately from the order, as PECR requires for marketing messages.
Repeat orders from customers who already trust you.
Orders, refunds and payment fees flow into your accounting package, with VAT shown correctly on mixed baskets of flowers, vases and gifts. Reports show sales by channel, borough and product, so you can see what the website really adds to the business each month.
Bookkeeping that does not need retyping.
Products, customers who agreed to stay in touch, order history and reviews move to the new store. Every old product and category address is mapped to its new home with a permanent redirect, so search rankings carry over. We test the redirect list before the switch.
A new store without starting again in search.
Who this is for
The florists who come to us in Manchester tend to be good at flowers and short of time for anything else. The website is often the part of the business nobody has looked at properly for a while. These four situations cover most of the conversations we have, and each one points to a different first step for the build. Yours may be a mix, which is common.
Your city centre shop sells mostly to walk in customers in the Northern Quarter or around Deansgate, and the website is an afterthought. Joining the till and the website lets you sell those same bunches online for local delivery or collection, without a separate stock count, and gives you one customer list for the first time. Collection slots mean a customer can order at lunch and pick up on the way home, which suits city centre trade.
Point of sale integration is usually the first thing we scope.
You have served Didsbury, Sale or Bramhall for years, the website was built long ago and it no longer appears for local searches. We rebuild the store on a modern platform, move your products and customers across, set up redirects and give the shop clear delivery pricing for the areas you serve. Area pages for the suburbs you cover help the store reach people searching nearby rather than across the whole city.
Redirects protect the search visibility you already have.
Weddings at venues around Greater Manchester are your main work, but you also want everyday gift orders to smooth out the year. We keep wedding enquiries on a separate form, and build the gift store with a tight range of designs and simple delivery rules so it runs alongside event work.
Wedding enquiries and gift orders stay in separate queues.
Orders are arriving from further away and you are thinking about a second site or a dedicated delivery van. The store needs delivery zones you can widen, capacity per day and reporting by area, so you can see whether Bolton or Wigan orders justify the extra driving. A second branch can later get its own zones and stock, run from the same admin.
Reports by borough show where to grow next and where to stop.
How we work together
Most Manchester florists start with a fixed scope project for the new store and migration, then move to a light monthly retainer for seasonal ranges, platform updates and help on busy dates. A few larger retailers keep a dedicated developer. We have no office in Manchester; our team of 80+ is based in Dubai, Riyadh and Karachi, and we work with UK clients remotely, with discovery, reviews and training on video call and every decision confirmed in writing, so nothing depends on memory of a call.
A defined build with a deadline
We agree what the product has to do, write it down with a price and a date, and build exactly that. Changes are priced before they are made, not discovered on the invoice.
A product that keeps evolving
Named engineers who work your hours, join your standups and stay on the codebase. You direct the backlog; we own the quality of what ships.
Something live that needs looking after
A monthly block of hours for improvements, fixes and the small requests that otherwise wait months. Unused hours carry for a quarter.
Technology
For a florist with a counter, the best platform is often the one that works with your till. That is frequently Shopify with its point of sale, or WooCommerce with a connected system. We only suggest a custom build when your delivery or stock rules genuinely need it, and we explain the trade offs in running costs.
01Web
02Commerce
03Data and cloud
04Marketing and tracking
With a short audit of your current website, till and delivery area.
We look at what your site does today, where orders actually come from, which till or point of sale you use and which boroughs you deliver to. From that we suggest a platform, a first release and what to leave for later, and put the scope and dates in writing. You decide whether to go ahead only after seeing that document. If the existing site can be improved rather than replaced, we will tell you that too.
Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.
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