Services · Mobile app development · Gym apps
Codeeo provides gym app development across the UK for chains, franchise networks, leisure trusts and fast growing independents. We build one platform with three faces: a member app for joining, paying, booking and getting through the door; a staff app for coaches, managers and front desk teams; and a head office system that controls plans, prices, sites and reporting. It is designed for an estate that spans England, Scotland, Wales and Northern Ireland, with the legal and practical differences that brings.
A gym business with clubs in Leeds, Glasgow and Cardiff is three slightly different businesses under one brand. The platform has to respect those differences while giving the board one set of numbers.
200+ companies servedFrom a first store to an ADX listed developer
Platform capabilities
Running a handful of clubs is a software problem. Running dozens across the country is an operating model problem that software either supports or gets in the way of. Head office needs to change a price nationally, a regional manager needs to run a promotion for one city, and a franchisee needs to see their own members and nothing else. Payment collection, access hardware and staff structures often differ from one acquired site to the next.
The capabilities below are the ones national operators raise most in discovery. We usually deliver them in phases, starting with membership, billing and access at a small group of pilot clubs, then adding regional controls, franchise tools and reporting as the rollout widens.
Head office defines every membership plan, joining offer and add-on once, then decides which regions and clubs can sell it. Local managers can run approved promotions within limits you set. When a plan is retired, existing members keep their terms while new joiners see the replacement. Price changes for existing members are scheduled with the notice your terms require, and the app sends each affected member a clear message with the new amount and date.
One source of truth for what is on sale and where.
A permission model built on nation, region, franchisee and club. Franchisees see their members, revenue and staff; regional managers see their area; the franchisor sees everything and controls the brand. Royalty and fee reports can be produced from the same data.
Franchise growth without data leaking between owners.
Mandate creation in the app through your Bacs approved provider, with collection dates, advance notices, indemnity claims and failed payment retries handled automatically. Card, Apple Pay and Google Pay cover joining fees and extras, and Open Banking payments can be added where your provider supports them.
Collections behave the same at every club.
Minimum terms, notice periods, freezes and online cancellation, written so the member understands them before joining. The Digital Markets, Competition and Consumers Act 2024 brings new subscription contract rules, expected to start in 2027, and we design the flows so they can adapt when the detail is final.
Terms that stand up to scrutiny and fewer chargebacks.
Acquired clubs often arrive with different turnstiles and door controllers. We build an access layer that talks to each supported system, so the member uses the same phone pass everywhere while the hardware is replaced on your own timetable. Where a vendor offers no integration, we flag the site early so it can be prioritised for a hardware upgrade.
One member experience over a patchwork of doors.
Bank holidays differ between England and Wales, Scotland and Northern Ireland, so holiday opening hours and class changes are set per nation and per club. Members only see the changes that apply to their own site. The same tool handles local events, from a city marathon closing roads to a snow day in the Highlands.
No wrong opening hours sent to the wrong country.
Leisure trusts running council facilities in Wales often need Welsh language content. The app can carry Welsh and English side by side in screens, notifications and emails, with the member choosing their language. Where a trust also operates in England, the same platform simply turns the Welsh option off for those sites.
Bilingual service where your contracts expect it.
Standard booking rules set nationally, such as booking windows and late cancellation, with local overrides where a club needs them. Trainers are attached to one or several clubs and members can book across sites their plan allows. National class formats can be published centrally with approved names and descriptions, so a member sees the same session described the same way in Exeter and Aberdeen.
Consistent rules with room for local reality.
Rotas, audits, cleaning and safety checklists, incident logs and equipment faults, rolled up by area. Area managers covering many clubs see which sites have open issues before they plan their week's visits. Incident records support your health and safety reporting and keep a clear trail of who did what and when.
Standards checked across the estate without paper audits.
Membership numbers, churn, yield per member, collection failure rates and class utilisation by nation, region and club, available to finance and operations teams and exportable to your data warehouse.
The same numbers in every board pack.
Operators we fit
Gym membership app development for the UK market splits along ownership lines. A franchisor wants control of the brand and visibility of franchisee performance. A leisure trust wants to meet the terms of council contracts. A private equity backed chain wants to integrate acquired clubs quickly. An independent that is starting to expand wants a platform that will not need replacing in two years. Each needs a different first release, so we start from the business model rather than a feature list. Many groups combine more than one of these models, and the platform supports that mix.
Franchisors need to onboard new franchisees quickly, enforce brand standards and see membership and revenue for each territory. We build franchisee onboarding, territory rules, central plan control and royalty reporting, while franchisees keep the day to day controls they need to run their own clubs. New franchisees can be set up with their plans, prices and staff accounts in a day once their agreement is signed.
Each franchisee's member data is separated by design.
Trusts running public pools, sports halls and gyms for local authorities must serve concession members, schools and clubs as well as paying adults. We build concession schemes with private evidence checks, swimming lesson progress for children, and the contract reports councils ask for, all to WCAG 2.2 accessibility standards. Booking for schools and community groups can sit beside member bookings without clashing on the timetable.
When a group buys clubs in Bristol, Newcastle or Belfast, each arrives with its own software, members and hardware. We plan migrations club by club, moving members onto the national app without a new contract where the terms allow it and keeping legacy doors working until they are replaced. Members receive clear messages about what changes for them and what stays the same, timed for each club's switch-over.
Migration plans are agreed per club before anything moves.
An operator with three clubs in one city who wants to open in another needs regional structure before it is needed, not after. We build the multi-region model from the start, so the first club outside the home city is a configuration change and the app does not need rebuilding. Reporting compares the new city with the home market from the first week, so expansion decisions rest on real figures.
Working together
Codeeo has delivered 200+ projects across the UAE and the US, with a team of 80+ in Dubai, Riyadh and Karachi, rated 4.7 from 23 Google reviews. We have no UK office and work remotely with UK operators, with discovery, design reviews and sprint demos held by video call. National programmes usually run with a dedicated team for the build and rollout, then move to a retainer. Smaller groups tend to agree a fixed scope for a few clubs first. Either way, the scope, the pilot sites and the rollout waves are written down before work starts, and every sprint ends with a demo your operations team can check against real club scenarios.
A defined build with a deadline
We agree what the product has to do, write it down with a price and a date, and build exactly that. Changes are priced before they are made, not discovered on the invoice.
A product that keeps evolving
Named engineers who work your hours, join your standups and stay on the codebase. You direct the backlog; we own the quality of what ships.
Something live that needs looking after
A monthly block of hours for improvements, fixes and the small requests that otherwise wait months. Unused hours carry for a quarter.
Technology
Phone apps for members and staff, a browser based head office and staff system, and cloud infrastructure hosted in a UK or EU region if you require it. Integrations use the published APIs of your Direct Debit provider, card processor, access control vendors, CRM and finance systems.
01Mobile
02Data and cloud
03Marketing and tracking
Regional structure, migrations and rollout planning.
A single club app needs plans, billing, booking and access. A national platform adds permissions by nation, region and franchisee, a central plan catalogue, support for several access systems, migration of members from legacy software and a phased rollout. Reporting has to work for a club manager and a board at once. We plan all of this in discovery and agree which parts belong in the first release. We also plan support: who handles member queries, how staff report problems and how releases reach every club at once.
Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.
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