Services · Ecommerce development · HR management subscription sites
Our HR management subscription website development London service is for people software companies that have outgrown a single price and a card form. We build tiered pricing with a sales assisted top plan, multi currency checkout, annual prepayment by invoice, seat and entity based billing, a security and trust section that answers procurement questions, and the entitlement link that switches modules on in your product. It suits London vendors whose buyers range from a Hackney start up to a regulated firm in the City with a long supplier questionnaire.
We do not build the HR application itself here. We build how it is priced, sold, invoiced and renewed, so your engineers stop maintaining billing code and your sales team stops sending invoices by hand.
200+ companies servedFrom a first store to an ADX listed developer
What we build
A London HR software company often sells three ways at once: self service to small teams, a sales led motion to mid market employers, and enterprise contracts negotiated with procurement and legal. Customers may sit in Manchester, Dublin, Amsterdam or New York, and each expects to pay in its own currency with the right tax wording. The subscription platform has to hold all of that in one place so revenue reporting stays honest and nobody keeps a parallel spreadsheet of special deals. These are the pieces we usually put together, ordered by how often London vendors ask for them first.
Starter and growth tiers that buyers can purchase online, plus an enterprise tier that opens a qualified enquiry instead of a checkout. Feature comparison tables come from the same plan data the billing engine uses, so the website never promises a module the account will not receive.
Small buyers self serve and large ones reach sales with context.
Prices shown in sterling, euros or dollars based on the buyer's choice or location, with each currency set deliberately rather than converted on the fly. Invoices, receipts and payouts stay in the agreed currency, and finance can report revenue in sterling.
Overseas buyers see a price that looks intended for them.
Enterprise customers often pay a year ahead against an invoice with payment terms. The platform raises the invoice, records the purchase order, tracks the due date, chases politely and activates the contract, while monthly card customers renew automatically beside them.
Negotiated deals live in the billing engine, not in email threads.
Groups with several legal entities want one contract but separate invoices per company, or one invoice split by cost centre. We model parent accounts, child entities and seat pools so a holding company in Mayfair and its subsidiaries can be billed the way their finance team asks.
Complex customers are billed correctly without manual edits.
A section that sets out hosting location, encryption, access controls, sub processors and your data processing agreement, with documents released after a short request form. It shortens the security review that City buyers and their compliance teams run before signing any people system.
Procurement gets answers before it sends a questionnaire.
Many vendors reserve SAML single sign on and SCIM user provisioning for higher tiers. The billing engine records which customers hold that entitlement, and your product enables it automatically when the contract starts and removes it if the tier is reduced.
Premium features follow the contract without engineering tickets.
Quotes created in HubSpot or Salesforce turn into subscriptions when signed, and renewals, upgrades and churn flow back into the CRM. Account managers see payment status next to the deal, and nobody re enters contract terms in two systems.
Sales and finance read the same numbers.
Add ons such as background screening, e signature volumes or extra storage can be billed by usage, metered from your product and shown on the invoice line by line. Customers can buy them from the billing area without a sales call.
Expansion revenue arrives without a renegotiation.
Customers can move to a smaller tier, pause seasonal entities or give notice from the billing area, with the effective date and any credit shown before they confirm. A short exit question records the reason, and your team can offer an alternative plan where it genuinely fits rather than hiding the cancel button. Every change is written to the account history.
Churn reasons are captured and exits stay clean and auditable.
Monthly recurring revenue, net revenue retention, churn by cohort and failed payment rates calculated from billing data rather than a finance spreadsheet. Board packs and investor updates draw on figures your auditors can trace back to individual invoices.
Fundraising data you can defend line by line.
Who we usually work with
London has HR technology businesses at every stage, from founders in shared studios around Old Street to established vendors with offices near Liverpool Street and customers on several continents. What they need from a subscription platform depends less on the product and more on how they sell. These four situations cover most of the conversations we have with London teams, and each leads to a different first release. If you recognise yourself in more than one, that is common, and the discovery call is where we decide which comes first and which can sensibly wait for a later phase.
You have design partners using the product free and a board asking for revenue. The first release is a pricing page, a card checkout with SCA, VAT invoices and a simple account area, connected to your product so plans switch features on. We keep it small enough to launch quickly and structured so annual plans, currencies and an enterprise tier can be added later without rebuilding.
Charge correctly first; add sophistication after.
Deals are getting bigger and every one has a custom discount. We move contracts into the billing engine, connect quotes from the CRM, add invoiced annual terms and give finance proper reporting. Special terms become documented price overrides with an end date, so they stop silently renewing at the wrong rate.
Discounts that expire when they should.
Your buyers include banks, insurers and asset managers whose supplier onboarding asks about data location, sub processors and resilience. Some will want a compliance module that helps them keep Senior Managers and Certification Regime records. We build the trust section, gate SSO and audit features to the right tier, and make sure the commercial pages say only what the product can evidence.
Claims on the website must survive due diligence.
Customers abroad need local currency, tax handling that fits where they are, and data processing terms under the EU GDPR as well as the UK GDPR. We add currencies, set location based tax rules with your accountant, and keep consent and cookie handling compliant with UK rules while meeting what European buyers expect to see.
Expansion without a second billing system.
Working together
We are not based in London and do not claim a UK office. Codeeo's team of 80+ works from Dubai, Riyadh and Karachi and has delivered 200+ projects across the UAE and the US, with a 4.7 rating from 23 Google reviews. London clients work with us by video call, with recorded reviews, shared tickets and written decisions. Cost is shaped by the number of tiers and currencies, whether contracts must be migrated, how many systems connect, and whether usage based billing is in scope. We price each phase separately once discovery is complete, so you can launch the self service tiers first and add enterprise contracts, extra currencies or metered add ons when your London sales pipeline actually needs them.
A defined build with a deadline
We agree what the product has to do, write it down with a price and a date, and build exactly that. Changes are priced before they are made, not discovered on the invoice.
A product that keeps evolving
Named engineers who work your hours, join your standups and stay on the codebase. You direct the backlog; we own the quality of what ships.
Something live that needs looking after
A monthly block of hours for improvements, fixes and the small requests that otherwise wait months. Unused hours carry for a quarter.
Technology
We favour proven billing engines such as Stripe Billing or Chargebee over custom code unless your contracts genuinely need it. The pricing site is usually Next.js or React, with a Node or Laravel service handling CRM sync, entitlements and webhooks, deployed to hosting your team controls. Where your buyers ask for data to stay in the UK, we choose regions and providers that allow it and record that choice in the trust section.
01Web
02Commerce
03Data and cloud
04Marketing and tracking
Because the work depends on billing knowledge, not on being in the same building.
Subscription platforms are built in code, payment dashboards and accounting software, all of which sit in cloud accounts you own. What matters is that the team understands proration, SCA, VAT invoicing and how sales led contracts differ from self service. We run discovery, design reviews and acceptance by video call, write every decision down, and give your team access to the same boards and repositories we use. You can compare that process with any London agency and judge it on clarity rather than postcode.
Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.
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