Services · Website development · Insurance websites

Insurance websites that turn Greater Manchester searches into qualified calls.

Codeeo delivers insurance website development Manchester brokers, intermediaries and claims businesses use to win enquiries from across the ten boroughs. We build sites around the cover your clients buy, from haulage fleets in Trafford Park to landlords with terraces in Levenshulme and restaurants in the Northern Quarter, and route every request to the team that can quote it. Your staff edit pages themselves, and every lead arrives in your CRM with its source.

We build the website, not your quoting engine or policy system, and we keep the two clearly linked. Codeeo has no Manchester office; we run discovery, design reviews and launch planning with you by video call.

Built for
Commercial and personal lines brokers, fleet and motor trade specialists, block and property insurance firms, and claims businesses working across Greater Manchester and the North West.
Typical timeline
Set after discovery, when product lines, content needs, phone and CRM connections and sign off steps are clear, then recorded in a plan with review dates you agree.
What you own
Your domain, the site code, the CMS and hosting, all content and documents, call and form records and analytics, held in accounts in your firm's name.
Rated
4.7 / 5 from 23 Google reviews

200+ companies servedFrom a first store to an ADX listed developer

Modon
Majid Al Futtaim
HP
Belkin
Dulsco Group
OneClickDrive
Hanayen
HMS
Clocksprings
Ghezlan

What the website can include

Features Manchester insurance firms ask for most.

Manchester's insurance firms tend to be practical businesses with busy phones. The website's job is to bring in the right enquiries, answer the questions that clog the lines and make the firm look as capable online as it is on a call. Many local brokers win on trade knowledge: they understand haulage, construction, hospitality or rented property better than a national brand does, and the site should prove it.

These are the capabilities we plan most often for Manchester clients. Effective insurance website design in Manchester starts with the trades and property types you insure, not a generic template, so the order below changes with each brief. A firm focused on fleets will lead with different tools from one built around student lets.

Explain your project
  • Trade and sector pages

    Dedicated pages for the sectors you know, such as haulage and logistics, construction trades, takeaways and restaurants, manufacturing or care, each covering the risks that sector faces, the covers you arrange and the questions you ask at quote stage. Editors can add a new sector from a template in an afternoon.

    Business owners see you understand their trade.

  • Fleet and motor trade enquiry forms

    Forms that capture vehicle numbers, types, operating area and claims history in steps, so a fleet manager can send a usable enquiry from a phone in the yard. Files such as schedules or claims experience upload securely and land with the right account executive.

    Fleet leads arrive with enough detail to quote.

  • Call tracking and contact routing

    Tracked numbers by page and campaign, click to call on mobile and opening information you control. Calls and form requests are tied to the page that produced them, so you can see whether the landlord pages or the trades pages pay for themselves.

    Marketing spend linked to real enquiries.

  • Live chat handover to your team

    A chat widget staffed by your contact team, with simple routing rules, saved replies for common questions and transcripts stored in your CRM. Outside staffed times, the widget switches to a callback request instead of leaving people waiting.

    Quick answers without another phone call.

  • Landlord and block property content

    Guides and enquiry routes for buy to let landlords, HMO owners, residents' management companies and freeholders of apartment blocks in places such as Salford Quays, Ancoats and Castlefield. Content covers what each type of owner should check, written so they can act on it.

    Property owners find answers specific to their buildings.

  • Borough location pages

    Pages for the parts of Greater Manchester you serve, from Bolton and Wigan to Stockport and Oldham, each with local detail worth reading: the businesses you insure there, flood considerations, or property types. We write fewer, better pages rather than one per postcode, and each links to the sector and product pages most relevant to that area.

    Stronger rankings in the areas you actually trade.

  • Flood and weather guidance

    Practical pages on preparing property and premises for flooding, what to do during an Environment Agency warning and how to start a claim afterwards. Parts of the city, such as the riverside areas along the Mersey, have seen evacuations in past storms, so the guidance is local, not abstract.

    Useful content when customers need it most.

  • Student and shared house pages

    With large student populations around Oxford Road and Fallowfield, contents and shared house cover pages written for young renters and their parents make sense. We keep the language plain, the forms short and the mobile layout fast.

    A growing audience reached in the way it searches.

  • Careers for contact and claims teams

    Job pages for handlers, account executives and claims staff, linked to your applicant tracking system, with honest descriptions of the work and training on offer. Recruitment is a real reason Manchester insurance firms rebuild their sites.

    Applicants arrive knowing what the role involves.

  • Consent, privacy and analytics

    A cookie banner that blocks non-essential tags until people agree, in line with PECR and UK GDPR, plus GA4 or a lighter analytics tool, call tracking set up with consent in mind and a privacy notice your data protection lead approves.

    Measurement that stays inside the rules.

Who this is for

Four kinds of Manchester firm we build for.

Greater Manchester has insurance businesses of every size, from family brokers on high streets in Bury and Sale to large contact and claims operations in the city centre and at Salford Quays. The right website depends on how you win work and who answers the phone. These four profiles cover most of the briefs we receive, and many firms recognise themselves in more than one.

01

A commercial broker built on trade knowledge

You know hauliers, builders and food businesses, but your site lists products in a way that could belong to anyone. We rebuild around sectors, add the questions you really ask at quote stage and give each sector its own enquiry form. Prospects arrive having already seen why you understand their business, which shortens the sales call and lifts the share of enquiries worth quoting. Short insight articles on topics such as goods in transit claims or contractor liability give your account executives something useful to share on LinkedIn and in renewal emails.

Sector depth outperforms a long product list.

02

A personal lines broker with a busy phone line

Your team spends much of the day answering questions the website should handle, such as how to make a change or where to find documents. We add clear help content, a contact routing page, chat with handover and callback requests, so calls are saved for conversations that need a person. We also make policy documents, mid-term change requests and renewal reminders easy to find from every page, because those are the top reasons people ring.

03

A property and block insurance specialist

Your clients are landlords, managing agents and residents' management companies. They need information on buildings cover, communal areas and claims for leaks between flats. We create guidance libraries for each audience, a document hub for managing agents and enquiry routes that capture building details up front, such as the number of units, construction type, age and any cladding or fire safety works under way, so your underwriting questions start from facts rather than a blank form.

04

A claims, repair or assistance business

Policyholders and insurer partners both check your site. One group wants to know what happens next; the other wants coverage areas, service standards you choose to publish and contacts. We give each its own path, with a fast, simple layout for customers who arrive on a phone after an incident. A partner area with service information and contacts can sit behind a simple login if your insurer clients ask for it.

Load speed on mobile matters most here.

The six steps of a Manchester insurance website build.

  1. 01Enquiry and call reviewWe look at where your leads come from today, what callers ask, which pages rank and where people drop off, using your analytics and call data with your permission.
  2. 02Sector and page planA sitemap built around trades, property types and boroughs you serve, with templates for each and a content plan naming who writes or approves every page.
  3. 03Prototype and reviewClickable mobile and desktop prototypes reviewed on video calls with your directors, handlers and compliance lead before any build work starts, so changes happen while they are still quick to make.
  4. 04Build and connectionsCMS, forms with secure upload, call tracking, chat, CRM and applicant tracking links, consent management and structured data, all on a staging site.
  5. 05Content and testingCopy loaded and approved, accessibility checked against WCAG 2.2 AA, speed tuned for Core Web Vitals on mid-range phones, and every form tested end to finish.
  6. 06Launch and measurementRedirects from the old site, search console checks, call and form tracking verified, then a review of the first weeks of enquiries to guide what you build or improve next.

Technology

What we build this with.

We usually build on WordPress for firms that want familiar editing, or a headless CMS with Next.js when speed and structure matter most. Hosting sits in UK regions where your policies require it, with a firewall, backups and uptime monitoring.

01Web

  • React
  • Next.js
  • TypeScript
  • Node.js
  • Laravel
  • WordPress

02Commerce

  • Shopify Plus
  • WooCommerce
  • BigCommerce
  • Headless storefronts

03Data and cloud

  • PostgreSQL
  • MySQL
  • MongoDB
  • AWS
  • Azure
  • Docker

04Marketing and tracking

  • GA4
  • Google Tag Manager
  • Search Console
  • Meta Pixel
  • Looker Studio

Questions Manchester insurance firms ask before a rebuild.

Because we build around how your firm wins and handles work.

We start from your enquiries, calls and sectors, not from a theme. The site we design reflects the trades and property types you know, sends leads to the right person and measures what each page produces. We have delivered 200+ projects across the UAE and the US with a team of 80+, and we work with Manchester clients remotely, by video call, with everything agreed in writing.

Tell us what the business needs. We will tell you what to build first.

Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.

Get in touch

PROVEN RESULTS

4.7 / 5from 23 Google reviews