Services · Ecommerce development · Payroll subscription sites

Sell payroll plans to employers in all four UK nations from one website.

Codeeo delivers payroll subscription website development UK payroll software companies and national bureaux use to sell, bill and renew plans online. We build pricing and plan pages, sign-up, card, Direct Debit and pay by bank checkout, VAT invoicing, renewals and a self-service account area, all designed for buyers from Aberdeen to Truro. The site explains what your product does in each nation, collects payment correctly under UK rules, and hands every new customer to your payroll product ready to run their first pay period.

We do not rebuild your payroll engine on this kind of project. We build the commercial platform in front of it and connect the two, so plans, payments, access and headcount limits always match across both systems.

Built for
Payroll software vendors, national payroll bureaux and HR platforms selling payroll subscriptions to employers across the UK.
Typical timeline
Release scope and dates are set out in writing after discovery calls, and each later release is planned and dated the same way.
What you own
Source code, domain, billing and payment provider accounts, subscriber data and content, held by your company throughout.
Rated
4.7 / 5 from 23 Google reviews

200+ companies servedFrom a first store to an ADX listed developer

Modon
Majid Al Futtaim
HP
Belkin
Dulsco Group
OneClickDrive
Hanayen
HMS
Clocksprings
Ghezlan

Platform features

A national payroll storefront, from first visit to renewal.

Selling payroll nationally means one website speaking to very different buyers. A two-person company in Cardiff, a care provider with homes across the North East, a Glasgow hospitality group and a family employing a nanny in Surrey all need to understand the same plans, trust the same product and pay through the same checkout. Behind them sit national rules: HMRC Real Time Information, Scottish and Welsh rates of income tax, UK VAT, payment authentication, consumer law for households and data protection overseen by the ICO. The features below are what we build so a payroll provider can sell to that whole market from one platform without separate processes for each region or customer type. The order in which they ship depends on where your revenue comes from today and which channel, self-serve, sales or accountants, you want to grow first.

Explain your project
  • Plans that explain four-nation coverage

    Plan and feature pages state plainly how the product handles Scottish and Welsh income tax rates, Northern Ireland employers and the HMRC filings each plan includes. If your product appears on HMRC's list of recognised payroll software, the site says so accurately and links that claim to the right plan rather than implying more.

    Buyers in every nation see the product covers them.

  • Checkout with every UK payment route

    Cards with Strong Customer Authentication for quick sign-ups, Bacs Direct Debit for finance teams that prefer it, pay by bank through Open Banking where your provider supports it, and invoice with bank transfer for larger accounts. Each route has its own activation timing, which checkout explains so customers know when the product will be ready.

    No buyer abandons sign-up for lack of a familiar way to pay.

  • Household employer path

    Families employing a nanny, carer or cleaner are consumers, not businesses. A separate sign-up path shows the full price with every mandatory charge, as the drip pricing rules now require, gives the pre-contract information and cancellation rights set by the Consumer Contracts Regulations, and keeps cancellation as easy as joining.

    Consumer sales meet consumer law from the first release.

  • Recurring billing and proration

    Monthly and annual plans, per-employee or per-company pricing, upgrades and downgrades mid-term, and credits for removed employees all follow rules you set. Payroll subscription platform development across the UK has to handle tax year change too, so annual renewals can align with April if that suits your customers.

    Bills follow the customer's payroll without manual edits.

  • VAT, invoices and Making Tax Digital

    Invoices include everything a UK VAT invoice requires, capture business customers' VAT numbers and purchase orders, and post to your accounting software so your own VAT returns under Making Tax Digital use the same figures. Customers outside the UK are handled under rules your accountant confirms.

    Revenue and VAT records reconcile without spreadsheets.

  • Accountant and reseller channel

    Many UK employers buy payroll through their accountant. Partner accounts let practices anywhere in the country sign up client companies, choose whether the practice or the client pays, receive consolidated invoices and track commission or partner pricing, all on the same billing system as direct customers.

    Accountants become a national sales channel.

  • Failed payments and dunning

    Retries, card update requests and reminder emails run on a schedule you approve. Restrictions apply only after a grace period and never interrupt a pay run already in progress, because employees should not miss wages over their employer's billing problem. Your team sees every at-risk account in one list.

    Recovered revenue without harm to anyone's pay.

  • Self-service account and audit trail

    Customers change plans, add companies, update payment methods, download invoices and cancel from their account. Each change records who made it and when, which matters when an employer, their accountant and their HR manager all hold logins to one subscription.

    Fewer support tickets about billing and access.

  • Provisioning and billing integration

    Payroll billing integration services across the UK centre on reliable links: billing events create the customer's payroll account, set employee limits, and suspend or restore access, while the product reports headcount back for billing. Webhooks are verified and retried so no account is left half-created.

    Buying and starting payroll happen in one step.

  • Regional pages and national search

    Pages for sectors and regions, such as care payroll, construction payroll alongside CIS, or payroll for Scottish employers, each with genuine content rather than swapped place names. Structured data, fast Core Web Vitals and clean internal linking help the site rank for national and regional searches alike.

    Organic visitors from across the UK find a page made for them.

Who this is for

Four kinds of UK payroll business we build for.

Nationwide payroll providers share some problems and differ on others. All of them need a site that takes payment properly and keeps billing in line with the product. Beyond that, a vendor selling self-serve to micro employers has different priorities from a bureau with regional teams or an HR platform adding payroll to an existing subscription. Payroll SaaS website development in the UK works best when it starts from which customers bring your revenue, and the four cases below cover most providers we speak with. Whichever fits, the aim is the same: a site that sells to every nation of the UK under one set of rules your finance team can check.

01

A payroll software vendor selling self-serve nationwide

Your product already files RTI and handles the four nations; the website still sends most visitors to a demo form. We build public plans, a sign-up that provisions accounts straight away, every UK payment route and an account area for changes, so small employers anywhere can start without waiting. Sales effort then goes to the larger accounts that need it.

Self-serve and sales-led routes can share one price book.

02

A bureau with teams in several UK cities

National bureaux often price differently from office to office, with each regional team keeping its own spreadsheet. We bring packages, billing and client onboarding onto one platform, while letting each region keep a named team and local contact details on its pages. Head office sees revenue and collections across the whole country in one report. Customers moving between regions, such as an employer opening a second site in another nation, stay on one account.

03

An HR or workforce platform adding payroll

Adding payroll to an existing HR subscription means a new module, new pricing units and an invoice that still makes sense to the customer. We design the add-on purchase inside your current account area, prorate from activation and keep one invoice with clear lines, so existing customers can add payroll without a new contract. Customers who already pay annually can add payroll at a prorated price for the rest of their term.

04

A provider serving households and small businesses

Some providers sell nanny and carer payroll to families alongside small business payroll. These are two legal categories of customer with different rules on pricing, cancellation and communication. We build two clear sign-up paths on one billing system, so consumer protections apply where they must without adding friction for business buyers.

Consumer and business terms are kept separate.

Our six-stage approach for a national payroll storefront.

  1. 01Discovery across channelsBy video call we map your customer types, sales channels, plans, payment methods and regional differences, and identify which revenue streams the first release must support.
  2. 02Commercial and legal rulesPricing, proration, dunning, VAT, consumer terms and contract law for customers in Scotland, whose separate legal system your lawyers may want reflected, are agreed before design.
  3. 03Design for every buyer typePlan pages, checkout, household path, partner portal and account area are designed to WCAG 2.2 and tested with business owners, accountants and household employers.
  4. 04Build and integrateWe build the site, configure the billing and payment providers, and connect your payroll product, CRM and accounting system through documented APIs and verified webhooks.
  5. 05Test money and compliance pathsEvery payment route, authentication step, proration rule, failed payment, refund, VAT invoice, consent banner and cancellation flow is tested before real customers are charged.
  6. 06Phased national rolloutExisting subscribers migrate in groups, regional and sector pages go live in waves, and we review billing cycles and search data with you to plan the next release.

Technology

What we build this with.

We select a billing provider that supports UK payment methods and recurring invoices, a front end built for speed and search, and integrations documented well enough for your own developers to maintain and extend after launch.

01Web

  • React
  • Next.js
  • TypeScript
  • Node.js
  • Laravel
  • WordPress

02Commerce

  • Shopify Plus
  • WooCommerce
  • BigCommerce
  • Headless storefronts

03Data and cloud

  • PostgreSQL
  • MySQL
  • MongoDB
  • AWS
  • Azure
  • Docker

04Marketing and tracking

  • GA4
  • Google Tag Manager
  • Search Console
  • Meta Pixel
  • Looker Studio

Questions UK payroll providers ask before building.

Plan pages, checkout, recurring billing, invoicing, an account area and the link to your product.

The core is a public site that explains plans and coverage, a checkout with UK payment methods, recurring billing with proration and dunning, VAT invoices and a self-service account area. Around that sit the integrations: provisioning in your payroll product, CRM records and accounting exports. Partner portals, household sign-up and regional pages are added when your channels need them. Most providers do not need everything at once, so we split the work into releases that each bring revenue in sooner.

Tell us what the business needs. We will tell you what to build first.

Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.

Get in touch

PROVEN RESULTS

4.7 / 5from 23 Google reviews