Services · Ecommerce development · Perfume online stores
Codeeo offers perfume ecommerce website development Birmingham fragrance businesses can run retail and trade sales through from one admin. We build online stores for oud and attar houses on Ladypool Road and in Alum Rock, perfume shops near the Bullring and Grand Central, boutiques in Solihull and Sutton Coldfield, and online brands packing orders from units across the West Midlands. Decants and oils sold by the millilitre, gift bundles, wholesale price lists and delivery rules for flammable goods are planned in from the start.
Birmingham sits in the middle of the country, which makes it a practical place to dispatch from. A store that takes orders cleanly, packs them correctly and tells every customer the truth about delivery turns that location into repeat business.
200+ companies servedFrom a first store to an ADX listed developer
What the store includes
Many Birmingham perfume businesses do more than one thing. A shop on Soho Road may also supply smaller stores across the Black Country, sell oils by weight to regulars and send gift boxes to family across the country before Eid. A store that only understands simple retail forces staff into workarounds, and those workarounds break first in the busy weeks when they matter most. Our perfume online store development Birmingham projects start by listing every way you sell today, then designing products, pricing and checkout around them. The features below are the ones that usually earn their place; we scope your version in discovery and leave out anything you will not use.
Attar and perfume oils sold in the measures your customers ask for, such as small bottles, decants or refills, each with its own stock, price and barcode. Stock can be drawn from a bulk container so the system knows how much oil remains.
Customers order the size they want without phoning the shop.
Approved trade buyers log in to see wholesale prices, minimum order quantities and their credit terms. Orders generate VAT invoices automatically and can be paid by card or bank transfer.
Wholesale orders stop arriving by text message.
Build your own gift sets with a fixed number of slots, presentation boxes and add on items, plus ready made boxes for Eid, Diwali, Christmas and Mother's Day that can be scheduled to go live and come down on set dates.
Seasonal ranges launch on time without a late night of edits.
Hosting, caching and checkout tested for the traffic spikes that come before festivals, with an order queue your packing team can work through in priority order and clear dispatch cut offs shown on site. If a product sells out mid campaign, it switches to a waitlist instead of disappearing.
The store keeps taking orders during the busiest weeks.
Delivery options worked out from basket contents and postcode, with carrier limits on perfume volume and quantity applied automatically. Orders over a limit are split, and services that do not accept flammable goods are hidden.
Parcels leave the West Midlands with a carrier that accepts them.
Click and collect from your Birmingham shop or shops, offered only when the item is in stock there, with a message when the order is ready and a simple check at the counter. Uncollected orders trigger a reminder and, after a period you set, a refund.
Local customers collect the same day without queuing twice.
Concentration, notes, oil base, ingredients, allergen information and the Responsible Person details held as structured fields, so a fragrance looks the same on the website, in Google Shopping and on any marketplace.
Product information stays correct wherever it appears.
Cards with Strong Customer Authentication, Apple Pay, Google Pay and pay by bank, plus the option to accept bank transfer for trade orders. Delivery costs appear before the payment step, and saved addresses make the next order quicker for regulars.
Fewer abandoned checkouts at the final step.
Verified reviews collected only from real buyers, in line with the fake review rules in the Digital Markets, Competition and Consumers Act 2024, plus reminder emails timed to when a bottle or oil is likely to run out, sent only to customers who agreed to marketing.
Regulars come back before they buy elsewhere.
Order screens, packing lists, returns and stock adjustments laid out for the people who use them, with permissions so shop staff, packers and managers each see what they need.
Less training and fewer mistakes during busy weeks.
Who this is for
The city's perfume trade is broad. Family firms that have sold oud and attar for decades sit alongside young brands selling online, high street shops in the centre and premium independents in the suburbs. Each needs a different store, and the right choice depends on who your customers are and how many ways you sell to them. These four are the most common starting points, and many businesses we speak to are a mix of two of them, which the store can handle without becoming harder for staff to use.
Your regulars know what they want, often by name and measure. The store lets them reorder in seconds, buy oils in the sizes you sell over the counter and send gifts to relatives in other cities. Staff keep the shop phone line for advice rather than order taking, and stock moves correctly when a measure is decanted from bulk. Product pages can carry descriptions in Urdu or Arabic alongside English if your team supplies the wording, which helps older customers order confidently for themselves.
Repeat orders handled online, advice kept personal.
You sell to the public and supply independent stores across the Midlands. Mixing those on one website needs care: trade buyers must see their own prices and terms, and the public must never see them. We build trade accounts with approval, separate price lists and VAT invoices, so both parts of the business run from one stock record. Trade customers can reorder their last delivery with one click, and your sales team sees who has not ordered for a while.
Retail and trade from one system.
Your customers expect presentation as good as your shop and delivery that feels considered. We focus on photography, gift wrapping, personal notes and a calm checkout, with click and collect for local regulars and tracked delivery for those further away. A wishlist and gift reminder feature lets customers save fragrances for birthdays and anniversaries, with consent recorded for any follow up email under PECR.
A store that matches the experience in the shop.
You sell almost entirely online and want speed: fast pages, accurate stock and dependable dispatch. We integrate your warehouse or fulfilment partner, set carrier rules for perfume and connect email marketing with proper consent, so growth does not mean more manual work. Product feeds for Google Shopping and marketplaces come from the same records, so a price change in the admin reaches every channel without being typed twice.
Online growth without extra admin.
Working together
We work with Birmingham clients remotely, with discovery, design reviews and testing held by video call and progress tracked on a shared board. As a perfume ecommerce development company Birmingham owners can check on at any point, we give you access to the code and every account from the first week, and we agree acceptance criteria before work begins. Your team is trained on the admin during the build, not only at the end, so nobody meets the system for the first time on launch day. Support after launch is agreed in writing, whether that is ongoing development or help when you need it. Codeeo has delivered 200+ projects across the UAE and the US, has a team of 80+ across Dubai, Riyadh and Karachi and is rated 4.7 from 23 Google reviews.
A defined build with a deadline
We agree what the product has to do, write it down with a price and a date, and build exactly that. Changes are priced before they are made, not discovered on the invoice.
A product that keeps evolving
Named engineers who work your hours, join your standups and stay on the codebase. You direct the backlog; we own the quality of what ships.
Something live that needs looking after
A monthly block of hours for improvements, fixes and the small requests that otherwise wait months. Unused hours carry for a quarter.
Technology
WooCommerce suits many Birmingham sellers who want trade pricing and full control on their own hosting. Shopify works well for brands that want less maintenance. Where retail, trade and several warehouses meet, a custom or headless build may be the better fit. We explain the trade offs, including the running costs each option creates, before you choose.
01Web
02Commerce
03Data and cloud
04Marketing and tracking
It depends on how many ways you sell and how many systems must connect.
A retail only store for a focused range is quicker than a site that combines retail, trade accounts, measured oils and EPOS sync. If you want to launch before a festival, tell us at the first call, because we plan backwards from the date and decide what must be ready and what can follow. A smaller first release that is fully tested is safer than a large one rushed into the busiest weeks of the year. The schedule is agreed in writing after discovery, and product information supplied early keeps it on track.
Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.
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