Services · Ecommerce development · Perfume online stores
Codeeo provides perfume ecommerce website development London fragrance houses use to keep selling after a visitor leaves the boutique. We build online stores for niche perfumers in Mayfair and Marylebone, oud specialists in Knightsbridge, multi-brand boutiques around Covent Garden and online brands with a studio in east London. The store handles luxury presentation, same day courier slots across the boroughs, overseas orders within carrier rules for flammable goods, and payments that pass Strong Customer Authentication without losing the sale.
London shoppers can test almost any scent in person, often within walking distance. Your website has to be the easier place to buy it again, to send it as a gift or to order it from another country after a visit.
200+ companies servedFrom a first store to an ADX listed developer
What the store includes
A London perfume store competes with the best counters in the country, often on the same street. People arrive at your site having already tried the scent at a boutique, in a department store on Oxford Street or at a friend's house, so the store must make buying the second bottle quick and sending a gift feel considered. It also attracts orders from visitors who have flown home. Our perfume online store development London work covers those two audiences at once: the regular who wants it today and the overseas customer who wants it delivered properly. Every London store we plan also meets WCAG 2.2 accessibility, because duties under the Equality Act apply online as well as in the boutique.
Long form pages for each fragrance with the perfumer's notes, ingredient sourcing and photography that loads quickly, managed in a CMS your team can edit without a developer. Collections can be grouped by house, season or mood.
The website carries the same story your boutique staff tell.
Delivery options calculated from the postcode, with same day or timed slots offered only where your courier covers the address and before your daily cut off. Customers choose a slot at checkout and receive tracking automatically.
Last minute gift buyers in the capital order online instead of walking elsewhere.
Country lists, product restrictions and duties messaging configured to match what your international courier will carry for perfume. Where a destination cannot receive flammable liquids, the store says so before payment.
Overseas visitors can reorder without failed shipments.
Prices shown in the visitor's currency where you choose to support it, with settlement in sterling and clear wording on how the final charge is made. Delivery and any mandatory charges are included from the first price shown.
International buyers understand the total before they commit.
Rules that flag unusual combinations such as several large bottles to a new address abroad, combined with 3D Secure through Strong Customer Authentication. Staff review flagged orders from one screen, with the customer's history beside each one, and release or cancel them before the courier collects.
Fewer chargebacks on expensive gift orders.
A booking page for in boutique consultations or private blend sessions at your London address, with deposits taken online if you want them and reminders by email. The consultation record links to the customer's account.
Appointments fill without phone tag.
Personalisation options captured as structured fields so the workshop sees exactly what to engrave and the packing team knows which wrapping to use, including a gift receipt with no prices. Lead times for engraved items are shown before payment, so nobody expects a personalised bottle on a same day slot.
Personalised orders arrive exactly as requested.
Business customers in the City and Canary Wharf can order in volume, upload a list of recipients and addresses, and pay by invoice if you approve their account. Each recipient receives a separate tracked parcel and its own gift message, and the account holder sees delivery status for the whole list in one place.
Large seasonal gift orders handled without spreadsheets.
Paid sample vials and discovery sets for shoppers who have not visited a London boutique yet, with the sample cost credited against a full bottle within a period you set. The store remembers which samples each customer tried.
Curious buyers from outside the capital have an easy first step.
Inventory synced between the warehouse and each London shop, so click and collect and same day delivery only offer bottles that are physically available. Transfers between shops are recorded, and low stock alerts go to the person who reorders.
No apology calls for an item that sold on the shop floor.
Who this is for
London has heritage perfumers, young independent houses, Middle Eastern oud specialists and online brands that began at markets in Spitalfields or Broadway. They share a postcode but not a business model. The store we plan for a single flagship in St James's is very different from one for a brand that sells mostly online and does pop ups. These are the cases we see most, and the store we recommend changes noticeably between them, from the checkout to the way stock is shared.
Your customers expect the website to feel like the shop: calm, unhurried and confident. We build a store that gives each fragrance room to breathe, supports private blend and consultation bookings, and treats repeat customers well by remembering what they have bought. Gift orders get the same care as in store purchases, with wrapping and cards captured precisely. Clients who prefer to deal with a named advisor can be linked to that person in the admin, so a phone order can be completed quickly on the website by staff.
A website that matches the boutique experience.
Many of your best customers live in the Gulf or South Asia and buy when they visit London. The store needs prices they can read, clear wording on what can ship to their country, and product pages that explain oils, concentrations and sizes accurately. We can add Arabic product pages if your team can supply the translations.
Visitors keep buying after they fly home.
You stock many independent houses, each with its own data and restrictions. We build supplier fields, brand pages and rules that stop a product going live before its compliance information is complete, and we connect stock with your EPOS so the shop floor and the website never disagree. Brand filters, new arrival pages and restock alerts help regulars follow the houses they like across visits.
Many brands managed without duplicate work.
You sell at weekend markets and short term shops around the city, then send people to the website. The store links QR codes to the right products, tracks which event a customer came from, and takes card payments through the same system so stock stays accurate. Between events, a waitlist captures interest in limited batches with marketing consent recorded correctly.
Every event sale and web sale in one record.
Working together
We work with London clients remotely. Discovery, design reviews and acceptance testing run by video call, and you can see progress on a shared board at any time. As a perfume ecommerce development company London businesses can rely on for clarity, we document every decision and give you access to the repository and accounts from the start. Codeeo has delivered 200+ projects across the UAE and the US, with a team of 80+ across Dubai, Riyadh and Karachi, and is rated 4.7 from 23 Google reviews. After launch, support continues on terms we agree in writing, whether that is ongoing development, monitoring or simply help when your team needs it.
A defined build with a deadline
We agree what the product has to do, write it down with a price and a date, and build exactly that. Changes are priced before they are made, not discovered on the invoice.
A product that keeps evolving
Named engineers who work your hours, join your standups and stay on the codebase. You direct the backlog; we own the quality of what ships.
Something live that needs looking after
A monthly block of hours for improvements, fixes and the small requests that otherwise wait months. Unused hours carry for a quarter.
Technology
Most London fragrance houses we speak to suit Shopify or a headless build with Next.js, which gives full control over editorial pages and delivery logic. WooCommerce fits when you prefer your own hosting. We recommend after discovery, with the trade offs explained.
01Web
02Commerce
03Data and cloud
04Marketing and tracking
The number of integrations, the depth of custom design and the delivery logic.
A brand with one shop and one courier needs far less than a house with several boutiques, international shipping, corporate accounts and private blend bookings. Editorial content, translations and photography also add work. We price after discovery, once the scope is written down, and we explain which choices raise or lower the build and running costs so you can decide what belongs in the first release. Platform subscriptions, apps, courier rates and payment fees are separate running costs that we list before you commit.
Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.
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