Services · Ecommerce development · POS subscription sites
Codeeo delivers POS subscription website development Birmingham vendors and resellers use to sell till software on a recurring plan. Merchants from the Jewellery Quarter to the Balti Triangle can choose a plan, pay securely, add a second shop or a new terminal, and download VAT invoices from their own account. Behind that sits the part your office cares about: renewals that collect on time, partner commission that calculates itself, and a link that switches features on in your POS as soon as a plan is paid.
We build the selling and billing website around your product, not the till software itself. Checkout screens, stock control and kitchen printing stay in your POS. Our work is the pricing, the sign-up, the recurring billing and the account pages your customers log in to.
200+ companies servedFrom a first store to an ADX listed developer
What we build
A lot of POS software in the Midlands is sold through people rather than through a website. An installer fits terminals in a Digbeth bar, a reseller looks after forty takeaways along Ladypool Road, and a dealer in Solihull handles the retail parks. Those relationships are valuable, and a subscription site should support them rather than cut them out.
Merchants here also expect a person they can call, so the site gives every account a named partner or support contact. So a POS subscription platform development Birmingham project usually has two front doors. Merchants who want to buy alone can do it in a few minutes. Merchants introduced by a partner arrive through that partner's link, and the partner earns their share every time the plan renews. Both routes share one billing engine, one invoice format and one account area. The list below shows the usual parts; we confirm the final set with you before design starts.
Each reseller or installer gets a tracked sign-up link and a partner dashboard. Commission rules you set, such as a share of each renewal for the life of the customer or for a fixed period, are calculated automatically and shown in a monthly statement ready for self-billing or partner invoices. Where a partner also sells another POS brand, the dashboard only shows your customers and your commission.
Partners keep selling because they can see what they have earned.
Separate plan pages for takeaways, jewellers, cafes and convenience shops, each describing the features that trade uses, with per-terminal and per-branch pricing pulled live from your billing platform and VAT shown clearly for business buyers.
Merchants recognise their own business on the page and pick the right plan.
A short form, a Companies House lookup for limited companies, a simpler path for sole traders, then card payment with any 3D Secure step the bank asks for. Direct Debit is offered alongside, with the Bacs mandate created online and the Direct Debit Guarantee shown.
A shop owner can sign up between customers on a phone.
Terminals, receipt printers, scanners and cash drawers sold in bundles or singly, with stock levels from your warehouse system, installation booking where a partner fits the kit, and delivery or collection options for Birmingham addresses.
The plan and the equipment arrive as one order.
Merchants who open a second shop or add a terminal do it from their account. The platform prorates the charge for the rest of the period, explains it on screen and adds it to the next invoice, and your POS receives the new licence straight away. Groups with shops in the Bullring, Grand Central and the city's retail parks can also choose one invoice for all branches.
Growth inside an account needs no phone call.
When a payment fails, the platform retries at sensible intervals, sends clear emails and, if the merchant uses a partner, alerts that partner too. You choose the grace period and which features pause first, so a shop keeps taking sales while the problem is fixed.
Fewer lost subscriptions from expired cards.
Owners update payment details, view and download invoices and credit notes, change plans, manage staff with billing access and give notice to cancel under your terms. Help articles sit beside each billing screen, written in plain English. Billing contacts can be different people from the owner, which suits family businesses where a relative or bookkeeper handles the accounts.
Merchants solve their own billing questions.
Event caterers working Edgbaston match days, market traders at the Bull Ring markets and venues in Digbeth that run busy and quiet seasons can pause a plan or drop to a lower tier for set months. The rules sit in the billing platform, so pauses restart on time and your POS limits features while a plan is paused.
Seasonal merchants stay customers instead of cancelling.
Webhooks send each start, change, pause and cancellation to your POS backend, which then enables terminals and features to match. We build against your API and test every state, including what happens when a webhook arrives twice or late.
Paid features and live features always match.
Monthly recurring revenue, churn, failed payments and partner commission in one dashboard, with invoices and refunds posted to Xero, Sage or QuickBooks. These POS billing integration services Birmingham resellers rely on remove the spreadsheet work at month end.
You know what the business earns each month without a manual count.
Who this is for
Birmingham's POS trade is a mix of software developers, dealers and installers, many of them family firms that grew by looking after local shops and restaurants in person. A POS SaaS website development Birmingham project has to respect that history. We look at how you sell today, who your partners are and which customers would happily serve themselves, then build for the mix you actually have. Four common starting points are below; most clients recognise themselves in one or two.
You look after hundreds of merchants on monthly contracts and someone in the office raises invoices and chases payments. We move those customers onto automated recurring billing, keeping their contract dates and prices, and send each one a clear invitation to set up a card or Direct Debit in their new account.
Migration is planned customer group by customer group.
You own the POS product and want installers across the West Midlands and beyond to sell it. The partner links, commission rules, partner dashboard and statements come first, then the self-serve checkout for merchants who find you directly. Partner terms, payout timing and what happens to commission when a partner leaves are all settled with you before any partner sees the dashboard.
Partner rules are agreed in writing before build.
Some Birmingham POS products are built for one trade, such as jewellers needing item-level stock records and repair tickets, or takeaways needing delivery platform links. The site sells that specialism clearly, with plan pages and add-ons written for that trade alone rather than a generic retail pitch. For Jewellery Quarter traders, that might mean pages explaining how valuations, repairs and high-value stock are handled on each plan.
Trade-specific add-ons are priced as their own lines.
You have outgrown sending payment links and tracking renewals in a spreadsheet. We set up a proper billing platform, connect it to your POS and your accounts software, and give customers a self-serve account, so the business can grow beyond the city without more office staff. Reporting on recurring revenue and churn then gives you the numbers a bank or investor will ask for when you plan that expansion.
Often the first step before selling nationally.
How we work together
Our team of 80+ is based in Dubai, Riyadh and Karachi, with no office in Birmingham, so discovery, design reviews and sprint demos all run by video call. Most POS businesses start with a fixed scope for the site, billing and partner setup, then move to a monthly retainer for new plans and improvements. A retainer typically covers price changes, new partner rules and extra payment methods. Vendors with a large roadmap can take a dedicated team. Codeeo has completed 200+ projects across the UAE and the US and is rated 4.7 from 23 Google reviews.
A defined build with a deadline
We agree what the product has to do, write it down with a price and a date, and build exactly that. Changes are priced before they are made, not discovered on the invoice.
A product that keeps evolving
Named engineers who work your hours, join your standups and stay on the codebase. You direct the backlog; we own the quality of what ships.
Something live that needs looking after
A monthly block of hours for improvements, fixes and the small requests that otherwise wait months. Unused hours carry for a quarter.
Technology
Typically Laravel or Next.js for the website, partner dashboard and account area, with Stripe Billing, Chargebee or GoCardless handling plans, invoices and Direct Debit. The choice depends on your partner model and the developers who will own the code later.
01Web
02Commerce
03Data and cloud
04Marketing and tracking
Plan pages, checkout, recurring billing, the account area and the link into your POS.
Most projects also include partner tracking, because so much POS software in the region is sold through resellers and installers. Hardware sales, accounting links and customer migration are added when you need them. We agree the full list in discovery so the scope reflects how your business sells, not a standard package.
Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.
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