Services · Website development · Point of sale websites
Codeeo offers POS website development Birmingham till suppliers, EPOS resellers and installers can rely on to win business from the shops, bars and restaurants of the West Midlands. We build the sector pages, hardware catalogue, demo request and quote flows, support centre and local search foundations a point of sale company needs, so a Digbeth bar owner or a Jewellery Quarter retailer comparing suppliers finds you, understands what you sell and books a call with your sales team instead of a national brand.
Our team of 80+ people across Dubai, Riyadh and Karachi has delivered 200+ projects across the UAE and the US, and is rated 4.7 from 23 Google reviews. We have no Birmingham office: discovery, design reviews and launch checks all run by video call with your team.
200+ companies servedFrom a first store to an ADX listed developer
What the website includes
A merchant shopping for a new till rarely buys on the first visit. They compare two or three suppliers, check which card terminals and accounting packages you support, read about installation and support, and then ask for a demo. Your website has to answer each of those questions faster than a competitor does, and it has to show that you actually work in Birmingham rather than covering the city from a call centre elsewhere.
We plan the site around how your buyers decide. Restaurant owners on Ladypool Road want to see table service and kitchen screens. Retailers in the Bullring and Grand Central care about stock, barcode scanning and returns. Event caterers at the NEC want short term hire. Each of those audiences gets its own entry point, its own proof and its own call to action, and your team can update all of it without a developer.
Separate pages for hospitality, retail, takeaways, salons and events, each showing the screens, hardware and integrations that sector uses. A Broad Street bar sees tab management and quick drinks keys; a Jewellery Quarter workshop sees serial number tracking and repair tickets. Every page carries its own demo form so you know which sector each lead came from.
Buyers land on a page written for their trade rather than a generic product tour.
Terminals, receipt printers, cash drawers, scanners, kitchen display screens and card readers listed with real specifications, compatibility notes and the bundles you actually sell. Your team edits products from the CMS, marks items as discontinued, and controls whether a product shows a quote button, a stock note or nothing at all.
Prospects can check compatibility before they ask, which shortens sales calls.
A short form that asks the questions your sales team needs: business type, number of sites and tills, current system, card provider and preferred demo slot. Answers route to the right salesperson in your CRM, and the prospect receives a confirmation email. Quote requests can carry a list of chosen hardware so the first call starts with real numbers.
Every enquiry arrives qualified and assigned instead of sitting in a shared inbox.
Pages for the parts of Birmingham and the surrounding towns you genuinely cover, such as Solihull, Sutton Coldfield, Wolverhampton and Walsall, each explaining installation, engineer callouts and support for that area. We only build pages for places you serve, with real detail, because thin copies of one page with the town name swapped do more harm than good in search.
Local searches for a till supplier near a named town find a page that answers them.
A searchable list of the accounting software, payment providers, delivery platforms, booking tools and loyalty schemes your POS connects with, each with a short page explaining what syncs and how. Merchants switching from another system often search for a specific integration by name, so these pages bring in some of your most motivated visitors.
Integration searches become a steady source of buyers who already know what they need.
Help articles, setup guides and troubleshooting steps your support staff can write and update in the CMS, with search and categories. A simple status page lets you post outages from your payment or cloud partners. Existing customers find answers at closing time on a busy Saturday, and prospects see that support is real before they sign.
Fewer repeat support calls and a visible answer to the question every buyer asks.
If you publish monthly software fees, the page shows every mandatory charge in the headline figure, as the Digital Markets, Competition and Consumers Act 2024 drip pricing rules now require where they apply. Card rates, hardware finance and contract length sit in plain wording next to the price. If you prefer quote only pricing, we design the page to explain what drives the quote.
Pricing pages that build trust and keep you clear of drip pricing complaints.
A cookie banner that blocks analytics and advertising tags until a visitor agrees, as PECR requires, plus a UK GDPR privacy notice that explains how demo and quote data is used. Pages are built to WCAG 2.2 AA so owners using screen readers or keyboards can use every form, which also supports your duties under the Equality Act.
A site that passes the checks larger hospitality groups run on new suppliers.
Many Birmingham restaurants, takeaways and convenience stores are family run businesses where the owner may prefer to read in Urdu, Punjabi or Bengali. If your sales team can take calls in those languages, we add translated sector pages with correct right to left layout for Urdu, written with a translator rather than machine output.
Owners can read your offer in the language they think in and call the right person.
Who this is for
Point of sale companies sell to very different merchants, and the website should reflect who you actually serve. A reseller whose engineers spend their week in Digbeth kitchens needs a different site from a software firm selling licences to retailers across the Midlands. These are the businesses we most often plan sites for, and the way the site changes for each. If you sit across two of them, the site can carry both without confusing either audience.
You install tills, kitchen printers and handheld order pads in restaurants, bars and cafes across Digbeth, Brindleyplace, Moseley and the Balti Triangle. Your site needs strong hospitality pages, videos of table service and split bills, and a demo form that asks about covers, sites and delivery platforms. Reviews from local venues, shown with their permission, carry more weight than any feature list.
Hospitality pages usually lead the navigation.
Your customers are independent shops, Jewellery Quarter workshops and chains with units in the city centre shopping centres. They care about stock control, barcode labels, repairs and serial numbers, layaway and returns. The site leads with retail features, shows label printers and scanners in the hardware catalogue, and explains how stock syncs with an online shop if they run one.
Retail buyers often compare integrations first.
You rent card terminals and tills for shows at the NEC, concerts, festivals and pop up markets. Buyers need dates, quantities, connectivity options and delivery information quickly. The site gives them a hire enquiry form that captures event dates and venue, a clear explanation of how connectivity is handled indoors, and pages for the types of event you cover.
Hire enquiries need dates captured on the first form.
You build and license your own point of sale software and sell through resellers or direct. Your site needs product pages, an integrations directory, developer or API documentation, a partner area for resellers and a support centre. Birmingham can be your home market while the site sells nationally, so local pages sit alongside national ones.
Partner and reseller pages are planned from the start.
How we work together
For custom POS website development in Birmingham, most point of sale firms choose a fixed scope build: we agree the pages, features and integrations up front and deliver against that list. Firms that want to keep improving after launch add a monthly retainer for new sector pages, landing pages for campaigns and conversion testing. Software companies with their own developers sometimes ask us only for design and front end work, handing over code their team maintains. All three run by video call and shared project boards, with your team approving each stage before we move on.
A defined build with a deadline
We agree what the product has to do, write it down with a price and a date, and build exactly that. Changes are priced before they are made, not discovered on the invoice.
A product that keeps evolving
Named engineers who work your hours, join your standups and stay on the codebase. You direct the backlog; we own the quality of what ships.
Something live that needs looking after
A monthly block of hours for improvements, fixes and the small requests that otherwise wait months. Unused hours carry for a quarter.
Technology
We usually build point of sale websites on WordPress or a headless setup with Next.js, depending on how much your team edits and how fast the site must be. Forms connect to HubSpot, Salesforce, Zoho or Dynamics, and analytics run through Google Analytics 4 behind a consent banner.
01Web
02Commerce
03Data and cloud
04Marketing and tracking
It depends mostly on how many sector, product and area pages you need.
A site with a handful of sector pages and a short hardware list moves quickly. Timing grows with a large catalogue, several CRM integrations, translated pages or hundreds of old URLs to redirect. We confirm the timeline in writing after discovery, once those numbers are known, and we tell you which content we need from your team and when, because waiting on product photos and specifications is the most common cause of delay.
Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.
Get in touchPROVEN RESULTS
React
Next.js
TypeScript
Node.js
Laravel
WordPress
Shopify Plus
WooCommerce
BigCommerce
PostgreSQL
MySQL
MongoDB
AWS
Azure
Docker
GA4
Google Tag Manager
Search Console
Meta Pixel
Looker Studio