Services · Website development · School websites

School websites that help London families choose, apply and stay informed.

We deliver school website development London academies, maintained schools, trusts and independent schools use to meet DfE publishing duties and win the confidence of families comparing a dozen options across several boroughs. The site explains admissions through the pan-London system, publishes the statutory information Ofsted and parents look for, reaches families who read English as an additional language, and gives your office team an editor they can use between registers.

London parents research schools the way they research anything else: on a phone, on a bus, late at night. If your site is slow, confusing or out of date, they move to the next school on the list. We build for that reader first.

Built for
London primaries, secondaries, multi-academy trusts, special schools and independent prep and senior schools.
Typical timeline
Set together after a discovery call, around your admissions calendar so the new site is ready before open events, not during them.
What you own
Every account, the domain, the code and all content, registered to your school or trust from day one.
Rated
4.7 / 5 from 23 Google reviews

200+ companies servedFrom a first store to an ADX listed developer

Modon
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HP
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Dulsco Group
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Hanayen
HMS
Clocksprings
Ghezlan

What the website includes

Built for statutory duties and for parents choosing between schools.

A London school website does two jobs at once. It must publish what the School Information (England) Regulations and the DfE guidance require, or what your academy funding agreement sets out, and it must persuade a family who has never visited that your school is worth a place on their application. Those jobs pull in different directions, and many sites end up as a filing cabinet with a nice photo on top.

We separate them. Statutory content lives in a structured, findable section with dates and owners. The front of the site tells the story of your school in words and pictures parents remember. The capabilities below are the starting point for most London projects, adjusted for phase, sector and trust structure. Special schools and alternative provision settings often need fewer persuasive pages and more practical ones, such as transport arrangements, therapy provision and how a place is agreed through an education, health and care plan, so we weight the build towards those.

Explain your project
  • Statutory information hub

    One section holding everything the DfE expects online: contact details and the SENCO, admission arrangements, Ofsted reports and performance measures, curriculum by subject and year, behaviour and charging policies, pupil premium and PE and sport premium statements, governance and complaints.

    An inspector or governor can audit the site in minutes.

  • Admissions explained for the pan-London system

    Pages that explain your oversubscription criteria and how families apply through the home council's eAdmissions process for Reception and Year 7, with in-year admission routes and waiting list information. We point to the council's forms instead of reproducing deadlines that change every year.

    Fewer families miss a deadline because your site confused them.

  • Open event and tour booking

    Prospective parents pick an open morning, evening or tour slot, receive a confirmation email and a reminder, and the admissions officer sees numbers per session. Capacity limits stop overbooking, and a waiting list fills cancelled places automatically.

    Open events run at the right size, with less admin.

  • Translation for families with other home languages

    A language selector that offers machine translation for general pages, plus human translated versions of the pages that matter most, such as admissions and attendance, in the languages your families actually use. Sensitive letters stay in plain English with an offer of interpreter support.

    Parents who read little English still find the essentials.

  • Trust and multi-school structure

    For a trust with schools across several boroughs, one platform runs each school's site with its own colours and news, while shared policies, vacancies and trust governance are published once and appear everywhere they are needed.

    Policy changes go live across every school at the same time.

  • Vacancies and safer recruitment

    A careers section with role pages, job packs, your safer recruitment statement and application routes. Teacher recruitment in London is competitive, so the pages sell the school, the commute and the professional development offer as well as the job.

    Stronger applications, with safeguarding expectations stated up front.

  • Travel and getting to school

    Clear information on bus routes, walking and cycling, the Zip Oyster photocard for older pupils and any coach services, with a note on how to report lateness caused by transport problems. This is often the page London families read twice.

    New Year 7 families know how their child will get in.

  • Independent school fees and registration

    For prep and senior schools, registration for 4+, 7+, 11+ and 13+ entry, assessment information, bursaries and a fee page that states the full compulsory price including VAT, which has applied to independent school fees since January 2025, so no charge appears late in the process.

    Fee information meets the total pricing rules in consumer law.

  • Fast pages on any connection

    Compressed images, lean templates and good caching keep pages quick on a crowded mobile network or an older handset. We measure Core Web Vitals before launch and after, so speed is a number you can see, not a promise.

    Parents on the move do not give up waiting for a page.

  • Consent-led analytics

    A cookie banner that meets PECR, analytics that load only after consent, and no third-party tracking scripts on pages pupils visit. Data processing records are prepared for your data protection officer.

    You learn what parents look for without tracking children.

Who this is for

London schools we are a good fit for.

London has more school types per square mile than anywhere else in the UK: community and voluntary aided schools, single academies, large trusts, free schools, special schools and a wide independent sector. A site that works for a one-form entry Church of England primary in Lewisham will not suit an all-through academy or a selective senior school. We start by understanding where your pupils come from, who you compete with for applications and who will maintain the site. That last question matters most: a beautiful site that only one member of staff can update will be out of date by the spring term, so we design the editing screens around the people who will actually use them.

01

A primary competing for Reception applications

Falling rolls in parts of inner London mean primaries now market themselves in a way they did not need to a decade ago. Your site has to show the early years provision, the wraparound care and the warmth of the school within a few scrolls. We build a homepage around those, with open morning booking and a short admissions explainer that sends families to the council application at the right time.

Early years and wraparound pages are usually the most visited.

02

A secondary or all-through academy

Year 6 parents compare outcomes, curriculum, behaviour and travel. We give each a clear page, publish the performance measures link and Ofsted report where they are easy to find, and add a sixth form section with course listings and an application route for external students. Subject pages are built so heads of department can update them each September without help.

03

A multi-academy trust across boroughs

Trusts want consistency without every school looking identical. We create a shared design system and CMS, with a trust site for governance, annual reports and central vacancies, and school sites that keep their own identity. Access is set so school staff edit their own pages and trust staff manage shared content.

Adding a new school becomes a setup task, not a new project.

04

An independent prep or senior school

The website is often the first impression for families moving to London or relocating from overseas. We focus on admissions content, bursary and scholarship pages, boarding or wraparound information, and an enquiry flow that hands each family to your registrar with the right details. Independent Schools Inspectorate reports are published where parents expect them.

How a London school site goes from brief to launch.

  1. 01Audit against DfE guidanceWe check your current site against the statutory publishing list and your funding agreement, note what is missing or stale, and review analytics to see what London parents search for and where they leave.
  2. 02Audience and admissions mappingWho applies, from which boroughs, in which languages, and at what point in the admissions year. This shapes the homepage, navigation and the timing of launch.
  3. 03Design with your communityTwo or three design directions reviewed by video call with leaders, office staff and, where useful, a small group of parents and pupils, then refined into one.
  4. 04Build, translate and testTemplates, forms and integrations built on staging, priority pages translated, and accessibility testing with screen readers and keyboard only navigation before anyone outside the school sees it.
  5. 05Move content and protect linksOld pages mapped to new ones, redirects set so council and search links still work, and outdated documents retired rather than copied across.
  6. 06Train staff and hand overRole based training for office, admissions and department staff, recorded for later, and full transfer of every login and account to the school.

Technology

What we build this with.

Most London schools suit WordPress with a tailored editing screen, while trusts with many schools often suit a headless build on Next.js with one content source feeding every site. We host in the UK on request, patch and back up the platform, and monitor uptime so the site stays live during admissions peaks, including the evenings before deadlines when traffic spikes.

01Web

  • React
  • Next.js
  • TypeScript
  • Node.js
  • Laravel
  • WordPress

02Commerce

  • Shopify Plus
  • WooCommerce
  • BigCommerce
  • Headless storefronts

03Data and cloud

  • PostgreSQL
  • MySQL
  • MongoDB
  • AWS
  • Azure
  • Docker

04Marketing and tracking

  • GA4
  • Google Tag Manager
  • Search Console
  • Meta Pixel
  • Looker Studio

What London schools ask us about a new site.

Timing is agreed after discovery and planned around your admissions year.

The build itself is rarely the slow part. Content review, governor sign off and translation take the time. For a primary the deciding factor is usually how quickly the office can confirm policies; for a trust it is agreeing shared templates across schools. We write the timeline after discovery, and we steer launch away from the weeks before secondary applications close and Reception open mornings, when parents use the site most and any disruption costs applications. Summer term launches usually work best.

Tell us what the business needs. We will tell you what to build first.

Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.

Get in touch

PROVEN RESULTS

4.7 / 5from 23 Google reviews