Services · Website development · Senior care websites
Codeeo handles senior care website development London providers rely on when families are comparing homes and agencies across several boroughs at once. We build sites for care homes, home care agencies and live in care services in the capital, with borough pages, honest service information, your current CQC rating and enquiry forms that reach the right coordinator. The aim is simple: a worried daughter in Lewisham or a son working abroad can understand what you offer and contact you within minutes.
London care decisions are rarely made by the person receiving care. They are made by relatives squeezing research into lunch breaks and commutes, often on a phone. We design for that reality, and the site never offers clinical advice or promises outcomes.
200+ companies servedFrom a first store to an ADX listed developer
What a London care site needs
London has 32 boroughs and the City of London, and a home care agency in Wandsworth may also cover Merton and Lambeth while its families live in Kent, Manchester or overseas. Searches are local and competitive: people type the borough or the neighbourhood, not the city. A generic page that says you serve London rarely ranks and rarely reassures anyone.
We plan the site around the places you genuinely cover and the decisions families face. Service area pages are written for each borough you work in, care home pages show rooms, daily life and visiting arrangements, and the contact routes match how relatives behave: a quick callback request at work, a longer form in the evening, a phone number that rings the right office. Social workers and hospital discharge teams get their own referral route, because their needs are different and urgent. The features below are where most London providers see the clearest change.
One page for each borough or postcode area you actually serve, with the local office, typical visit coverage, the team who will call back and relevant local information. Each page is written separately rather than cloned, so Camden and Bromley do not read like copies with the name swapped.
You rank for the borough searches families really make.
Hospital discharge coordinators, social workers and GP practices often need a package of care arranged quickly. A separate referral page explains capacity, start times and areas covered, with a secure form that captures only the details needed for a first conversation and alerts your intake lead straight away.
Professional referrals are answered quickly and never lost in a general inbox.
Many London enquiries come from family members outside the city or outside the country. We add a clear explanation of how assessments, introductions and contracts work at a distance, video call consultation requests and international phone formats in forms, so a relative in Dubai or Sydney can start the conversation.
Distant relatives can begin arrangements without travelling first.
London families often weigh live in care against a care home or several visits a day. Separate pages explain each option, what a typical day looks like, how carers are matched and how the service is regulated, written in plain English with no claims about health outcomes.
Relatives understand the options before they pick up the phone.
For care homes, a request form lets families suggest times to view in person or by video; for agencies, a callback request offers morning, afternoon or evening slots. The request is a request: your team confirms it, so the site never promises availability it cannot guarantee.
More families move from browsing to a booked conversation.
Under Regulation 20A your latest CQC rating must appear on the site with a link to the report. We embed CQC's widget for each registered location, place it where families look for it, and explain plainly what the rating means and where to read the full inspection.
Your inspection information is visible, current and compliant.
Recruitment pages built for the capital: travel between visits, shift patterns, training, DBS checks and, if you are an accredited Living Wage employer, a clear statement of it. Vacancies can feed from your applicant tracking system so office staff are not editing jobs by hand.
Stronger applicants who already understand the role.
Where your carers and clients speak other languages, key pages such as services, how to enquire and fees information can be offered in those languages, translated by people rather than machines and reviewed by your team. London families speak hundreds of languages, so we start with the ones your own enquiries and staff point to.
Families reach you in the language they are most comfortable using.
Analytics and advertising tags load only after a PECR compliant cookie choice. Enquiry tracking records the borough and service without storing health details in analytics, so marketing can see what works while personal data stays in your secure systems.
You can measure enquiries without putting family data at risk.
Who this is for
London providers vary enormously, from a single family run nursing home in Harrow to an agency with offices in several boroughs. What they share is fierce local search competition, a high share of families researching on phones, and a mix of private and council funded clients who need different information. These are the situations that usually lead a London provider to rebuild. Self funding families want to understand fees and contracts; families with council funding want to know whether you accept their borough's placements and how a direct payment can be used. A good London site answers both groups without making either feel like an afterthought, and keeps those explanations short enough to read on a crowded train.
Each office needs its own presence in search and its own enquiry route, yet the brand must feel like one service. We create office and borough pages that share a structure but carry local content, then route every form and callback request to the right office. Managers can see enquiries by borough, which helps when deciding where to recruit next.
Borough pages are only created for areas you can genuinely serve.
Large groups have bigger marketing budgets, but an independent home has a story they cannot copy: the manager who knows every resident, the garden, the chef, the local links. We build a site that shows daily life honestly, makes the rating and fees information easy to find, and turns viewing requests into conversations with the manager.
The buyer is usually a son or daughter juggling work and family, sometimes far away. The site has to explain matching, carer breaks, how the agency supervises its carers and what happens if something changes. We write for that buyer and give them an easy video consultation request.
Older sites often fail on mobile, ignore accessibility, show an outdated rating and collect enquiries in an unprotected form. We rebuild on a modern CMS, keep the pages that still earn search traffic, redirect the rest and fix the data protection basics, so your team inherits something they can edit and trust.
A redirect map protects the search visibility you already have.
Working together
We do not have a London office. Codeeo's team of 80+ in Dubai, Riyadh and Karachi works with London clients remotely, so discovery, design reviews and training all take place by video call, and we do not offer in person visits. You get a named project lead, a shared plan with decisions and dates, and a staging site where you can review progress at any point. We have delivered 200+ projects across the UAE and the US, and we bring that discipline to every care provider we work with. After launch, a support arrangement covers updates, security patches and small content changes, and your team decides how much of the editing it wants to do itself. Many London agencies keep borough pages in house and hand technical upkeep to us.
A defined build with a deadline
We agree what the product has to do, write it down with a price and a date, and build exactly that. Changes are priced before they are made, not discovered on the invoice.
A product that keeps evolving
Named engineers who work your hours, join your standups and stay on the codebase. You direct the backlog; we own the quality of what ships.
Something live that needs looking after
A monthly block of hours for improvements, fixes and the small requests that otherwise wait months. Unused hours carry for a quarter.
Technology
Most London care sites suit WordPress with a carefully limited editor, or a headless CMS with Next.js for larger agencies. Hosting is in UK or EU data centres where your policies require it, with daily backups, security monitoring and documented access. Call tracking numbers can be assigned per borough page, so your office knows which part of London each call came from without asking the caller.
01Web
02Commerce
03Data and cloud
04Marketing and tracking
It depends on how many boroughs, homes and integrations are in scope, and we agree the plan in discovery.
A single care home with a clear content plan moves faster than an agency with several offices, many borough pages, a recruitment feed and CRM routing. Content is often the slowest part, because each borough page should be written properly and approved by the people who know that area. We set review dates in the plan, share a staging site early and launch in stages when that gets the most important pages live sooner.
Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.
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