Services · Ecommerce development · Payroll subscription sites

Sell payroll plans to employers in every state from one subscription website.

Codeeo handles payroll subscription website development USA payroll software companies use to sell plans online instead of through long sales calls. We build the pricing pages, the per-employee checkout, recurring billing tied to active headcount, sales tax by customer location, invoices, failed payment recovery and a self-serve account where an employer upgrades, adds a state or cancels. The site sells and bills the subscription; your payroll product does the payroll.

Selling payroll nationally means one checkout has to answer to fifty sets of sales tax rules, federal subscription law and buyers who will not hand over a bank account to a site that looks careless. We build for that from the first page.

Built for
Payroll software companies, HR platforms adding payroll, and payroll service bureaus selling subscriptions to employers across the United States.
Typical timeline
Agreed in writing after discovery, once billing rules, tax setup and integrations are scoped, so dates reflect your actual plan structure.
What you own
The website code, the billing configuration, your customer and subscription records, and every account they run in, all under your company's name.
Rated
4.7 / 5 from 23 Google reviews

200+ companies across the US and the UAEFrom a first store to a listed developer

Modon
Majid Al Futtaim
HP
Belkin
Dulsco Group
OneClickDrive
Hanayen
HMS
Clocksprings
Ghezlan

What the subscription site does

The parts that turn a pricing page into recurring revenue.

A payroll buyer is usually a business owner, an office manager or a controller, and the question in their head is simple: what will this cost each month for the people I employ, and what happens if that number changes? Most payroll pricing mixes a base fee with a charge per employee or contractor paid, plus add-ons such as time tracking, benefits administration or HR tools. That structure is easy to explain in a sales call and hard to sell on a web page. The site we build makes it plain, takes the payment details once, and then bills correctly every month as headcount moves. Behind the public pages sit the billing engine, the tax engine, the account area and the link that provisions a new company inside your payroll product. Payment details are collected once and reused safely for every renewal. Each piece below can be scoped into a first release or held for a later one.

Explain your project
  • Pricing pages built around headcount

    Plan comparison tables, a headcount slider that shows the monthly figure before checkout, and clear lines on what each tier includes: number of states, contractor payments, year-end forms, integrations and support level. Add-ons show their own per-employee charge so nothing appears for the first time on an invoice.

    Employers see the full monthly cost before they enter any details.

  • Checkout with card and ACH debit

    Card payments through hosted fields so card data never touches your servers, plus bank debit with a written ACH authorization that follows Nacha rules. Many employers prefer paying by bank, and the site records the authorization text, time and IP address against the account. Larger employers on annual contracts can pay by invoice instead.

    Card and bank payments taken without widening your PCI scope.

  • Usage billing by active employees

    Your payroll product reports how many people were paid in each run or month, and the billing engine charges for that count. We set rules for minimums, mid-month hires, terminated employees paid a final check, and contractors billed at a different rate. The invoice shows the count so customers can check it against their own payroll register.

    Invoices match the people actually paid, with no manual reconciliation.

  • Plan changes and proration

    An employer moving from a single-state plan to a multi-state one, or adding time tracking halfway through a cycle, gets a prorated charge or credit calculated automatically. Downgrades can wait until the period ends so nobody loses features they already paid for.

    Upgrades happen in two clicks and bill correctly.

  • Sales tax across states

    After South Dakota v. Wayfair, a payroll SaaS company can owe sales tax in states where it has no office once sales pass that state's threshold. States also disagree on whether SaaS is taxable at all. We connect a tax engine that decides by the customer's service address and stores exemption certificates.

    Each invoice carries the right tax for where the customer uses the service.

  • Moving existing subscribers across

    Customers already billed from spreadsheets, an older billing tool or manual invoices are imported with their plan, start date, payment method token where the processor allows it, and current period. We run the old and new systems side by side for one billing cycle and compare every invoice before switching off the old one. Customers get a short notice explaining what changes on their next invoice, if anything.

    Current customers keep paying without being asked to sign up again.

  • Failed payment recovery

    Retry schedules timed to when cards and bank accounts usually clear, reminder emails that link straight to an update page, and a grace period before the payroll account is restricted. You decide whether a lapsed account can still run a pay run already scheduled, since stopping payroll harms employees.

    Fewer lost subscriptions from expired cards and returned debits.

  • Self-serve account area

    Owners and billing admins change plans, update payment methods, add billing contacts and download numbered PDF invoices showing the legal entity, tax lines and employee count for each period. Cancellation is available online through the same kind of path used to sign up, which is what federal enforcement under ROSCA expects of a recurring charge.

    Support handles payroll questions instead of billing chores.

  • Provisioning into your payroll product

    A successful checkout creates the company record, the admin user and the plan entitlements in your payroll application through its API. Plan changes and cancellations flow the same way, and webhooks keep both systems in step if one is briefly unavailable.

    New customers can begin onboarding minutes after paying.

  • State pages and buyer search

    Employers search for payroll by state, by industry and by problem, such as paying workers in two states or running payroll for a restaurant. We plan landing pages that explain your coverage in each state you support, with structured data on plans and pricing so search engines read your offer correctly, all served from the same fast templates as the checkout.

    Organic visitors arrive on a page that matches their state and their question.

Who this is for

Four payroll businesses that need a subscription site.

The payroll software market in the United States runs from small-business tools sold entirely online to mid-market platforms with sales teams and long implementations. Payroll SaaS website development looks different at each end of that range, and the right build depends on how much of the sale you want the website to carry. These are the four situations we see most, and each one changes which parts of the platform come first and which can wait for a second release.

01

A payroll startup going self-serve

You have a working product and early customers who signed up by email or a demo call. Now you want strangers to find a plan, pay and start onboarding without talking to anyone. The first release focuses on pricing pages, checkout, provisioning and tax registration in the states where you already have sales, with analytics on where visitors drop out so the second release fixes the real gaps rather than guessed ones.

Start with the states where your customers already are.

02

An established provider moving off quote-based sales

Your sales team quotes every deal and an operations person sets up billing by hand, which works until volume grows and invoices start to drift from contracts. We bring the standard plans online, keep a request-a-quote path for larger employers with custom terms, and connect both routes to the same billing system so finance sees one set of numbers and one renewal calendar.

03

An HR or time-tracking platform adding payroll

Existing customers already pay you for another product. Payroll becomes an add-on with its own per-employee rate, and the site has to handle upgrades inside an existing subscription, combined invoices, co-terming so both products renew on the same date, and the cross-sell pages that explain why payroll belongs in the same account.

04

A payroll bureau or accountant channel

You sell through accounting firms and bookkeepers who manage payroll for many small clients. The site needs a partner area where a firm adds client companies, chooses who pays, and sees consolidated or per-client billing, alongside the direct-to-employer storefront. Firm staff need their own logins with limited rights, and a client who leaves the firm should be able to keep their payroll account by moving it to direct billing.

Partner billing is scoped as its own workstream.

How a national payroll subscription site gets built.

  1. 01Pricing and billing rulesWe write down every plan, add-on, minimum, discount rule and edge case, such as final paychecks and contractors, before anyone designs a page. This becomes the specification the billing engine is configured from.
  2. 02Tax and compliance mappingWith your tax adviser, we list the states where you are registered or near a threshold, decide how SaaS is treated in each, and plan exemption handling and the sales tax engine connection.
  3. 03Design of pages and account areaPricing, comparison, checkout and account screens designed for owners and office managers, tested against WCAG 2.2 AA so the site is usable with a keyboard and screen reader.
  4. 04Billing and provisioning buildSubscription plans, usage reporting, proration, dunning and invoices configured, then connected to your payroll application so a payment creates a ready company account.
  5. 05Testing with real scenariosTest employers in different states, card declines, returned ACH debits, mid-cycle upgrades and cancellations run through the whole system, with tax results checked against what your adviser expects.
  6. 06Launch and revenue reportingGo live with monitoring on payments and webhooks, then add reporting on monthly recurring revenue, churn and failed payments so the next improvements follow the numbers.

Technology

What we build this with.

We usually pair a fast marketing front end, often Next.js, with an established billing platform such as Stripe Billing or Chargebee and a sales tax engine such as Avalara or Stripe Tax. Payroll billing integration services then connect those to your product, CRM and accounting system. The final choice depends on your stack and who maintains the site afterwards.

01Web

  • React
  • Next.js
  • TypeScript
  • Node.js
  • Laravel
  • WordPress

02Commerce

  • Shopify Plus
  • WooCommerce
  • BigCommerce
  • Headless storefronts

03Data and cloud

  • PostgreSQL
  • MySQL
  • MongoDB
  • AWS
  • Azure
  • Docker

04Marketing and tracking

  • GA4
  • Google Tag Manager
  • Search Console
  • Meta Pixel
  • Looker Studio

What payroll companies ask before building a subscription site.

Everything between a visitor reading your pricing and a provisioned, billed customer account.

That means pricing and comparison pages, checkout with card and ACH, a billing engine that charges per active employee, proration for plan changes, sales tax by location, invoices, failed payment handling, a self-serve account and the integration that creates the customer inside your payroll product. It does not include building the payroll engine itself, which is a separate software project.

Tell us what the business needs. We will tell you what to build first.

Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.

Get in touch

PROVEN RESULTS

4.7 / 5from 23 Google reviews