Services · Website development · Restaurant websites

Restaurant websites for groups and franchises operating across several states.

Codeeo handles restaurant website development in the USA for multi-unit groups, franchise systems, emerging chains and independents planning their next markets. We build brand sites with a location finder, per-location pages, menus that vary by market, franchise and catering enquiry paths, and the compliance groundwork that changes from state to state, so every location shows accurate information and the brand stays consistent from one city to the next.

A national restaurant website is really dozens of local websites sharing one brand. Menus, hours, prices, fee rules and privacy duties shift across state lines, and the site has to carry those differences without becoming a maintenance burden for your marketing team.

Built for
Restaurant groups, franchisors, franchisees and fast-growing concepts with locations in more than one state.
Typical timeline
Phases are agreed on video calls during discovery, usually starting with the brand core and pilot markets, then rolling out location by location on a written plan.
What you own
The domain, code, design system, CMS, location data, analytics and all franchise, catering and guest enquiries, held in your own accounts.
Rated
4.7 / 5 from 23 Google reviews

200+ companies across the US and the UAEFrom a first store to a listed developer

Modon
Majid Al Futtaim
HP
Belkin
Dulsco Group
OneClickDrive
Hanayen
HMS
Clocksprings
Ghezlan

Platform capabilities

What a multi-state restaurant website has to do.

National restaurant brands rarely struggle with the homepage. They struggle with the hundreds of small facts underneath it: holiday hours for a location in Ohio, a regional menu item in Texas, a service charge line required in California, a franchisee who changed their phone number without telling anyone. Our restaurant website design for the USA treats location data as the core of the platform. We build a structured location database feeding every page, map listing feed and schema block, and give each role the right editing rights: brand marketing controls design and master menus, regional managers adjust local items, and franchisees update hours and contacts within limits. Everything is planned around federal rules that apply everywhere and state rules that apply only where you operate. The result is a site that scales with each new opening rather than slowing down as you grow.

Explain your project
  • Location finder and data hub

    A searchable finder by city, ZIP code or current location, fed by one location database holding hours, holiday exceptions, services, amenities and links. The same data feeds structured markup and listing tools, so changes happen once.

    Every location page and listing stays in sync.

  • Menus by market

    A master menu with regional overrides for items, availability and pricing, plus tags for dietary needs and allergens. Chains with twenty or more locations can show the calorie information that FDA menu labeling rules require on menus, including online menus guests use to choose.

    Local variation without duplicating whole menus.

  • State rule configuration

    Per-state settings for fee and service charge disclosure, allergen notes and privacy text. California, for example, requires mandatory restaurant charges to be disclosed clearly on menus. Rules live in configuration, so a new state is a settings change, not new code.

    Compliance text appears exactly where each state needs it.

  • Franchise development pages

    A franchise section explaining the model, target markets and the inquiry process, with a qualification form that routes leads to your development team or CRM. Disclosure documents stay offline and are shared only through your formal process.

    Prospective franchisees arrive pre-qualified.

  • Roles for franchisees and managers

    CMS permissions that let local operators edit their own hours, photos and events while brand assets, master menus and legal text stay locked to headquarters, with an approval queue where needed. Every change is logged.

    Local accuracy without brand drift.

  • Catering and group sales

    A national catering page with local menus, lead times and delivery coverage per location, and a request form that routes each enquiry to the nearest store or a central catering team.

    Large orders reach the location that can fulfill them.

  • Privacy across state laws

    Privacy notices, opt-out handling and consent tooling designed for the growing list of state privacy laws, including California's CCPA and CPRA, the Texas TDPSA and others, plus recognition of Global Privacy Control signals where the law requires it.

    One privacy setup covering every state you serve.

  • Marketing consent and messaging

    Email and text signup forms with clear consent language suited to the TCPA for text marketing, and age screening on any kids' club or birthday offer, since collecting data from children under thirteen brings COPPA duties.

    A growing marketing list collected on solid ground.

  • Gift cards and merchandise links

    Gift card and merchandise sales run through your existing provider, linked from the site and kept on hosted payment pages so your PCI DSS scope stays small. If you ship sauces or merchandise across states, economic nexus rules after the Wayfair decision affect sales tax, and we plan the provider setup with that in mind.

    Payments stay with a specialist provider, not your web server.

  • Accessibility at scale

    A design system and component library tested against WCAG 2.2 AA, so every new location page inherits accessible menus, forms and finder controls. Restaurant chains are frequent targets of ADA website claims, so we document testing and retest when components change.

    Accessibility holds as the site grows.

Who this is for

Four national situations we build for.

National restaurant sites fail in different ways depending on how the business grew. A franchisor may have strong brand pages and chaotic location data; a group that grew by acquisition may run five different sites on five platforms; an independent heading into a second state may not yet know which rules will change. We start by mapping your locations, ownership model, systems and the markets you plan to enter, then decide what the platform must handle in its first phase and what follows later. Many brands recognize parts of themselves in more than one of these.

01

A franchisor with growing location count

You need one brand site where hundreds of locations stay accurate, franchise development leads flow cleanly, and franchisees can edit only what they should. We build the location hub, permission model and franchise funnel, and connect location data to your listing management tool so hours and phones update everywhere from one change. Franchise development pages are tracked separately so your development team can see which markets attract the most serious inquiries.

Location data quality is the first fix.

02

A group that grew by acquisition

Several concepts, several old sites, several platforms. We plan a shared design system and CMS that lets each brand keep its own identity while sharing components, hosting, privacy setup and analytics. Old URLs are mapped and redirected brand by brand so search visibility built over years is not thrown away during consolidation. Shared analytics then let you compare brands on the same measures for the first time.

03

An independent entering a second state

Your first restaurant site was built for one city. Opening across a state line brings a new privacy regime, perhaps different fee rules and a menu that varies by location. We restructure the site around locations, add state configuration for disclosures, and make sure the next opening after this one is a content task. We also review your listings and map data in the new state before launch.

Plan for the third location while building for the second.

04

A fast casual chain adding catering nationally

Catering can rival dine-in revenue for some brands, but national catering pages often send every lead to a single inbox. We build per-location catering menus, coverage and routing, connect requests to your CRM, and track which markets and pages produce the strongest orders. Lead times and minimum orders can differ by location without duplicating the catering menu.

How we roll out a national restaurant website.

  1. 01Discovery and inventoryVideo workshops to list every location, brand, system, data source and state you operate in, and to agree which rules and integrations the first phase must cover.
  2. 02Data model and rolesWe design the location database, menu structure, state rule settings and editing permissions for headquarters, regions and franchisees before visual design starts.
  3. 03Design systemReusable components for menus, locations, finder, forms and events, designed mobile first and tested for accessibility as a library, not page by page.
  4. 04Build and integrateCMS, finder, listing feeds, reservation and ordering links, CRM routing for catering and franchise leads, analytics and privacy tooling across states.
  5. 05Pilot marketsLaunch with a handful of locations in different states, check data, compliance text and search behavior, then fix what the pilot reveals.
  6. 06Rollout and governanceRemaining locations migrate in waves with redirects, training for each editor role, and a written process for adding new openings.

Technology

What we build this with.

We usually recommend a headless CMS with Next.js for national brands, since structured location and menu data serve many pages and channels. WordPress multisite suits some groups. Hosting runs on a global content delivery network with integrations for POS, ordering, reservations, listings and CRM platforms. Everything is documented for your own team.

01Web

  • React
  • Next.js
  • TypeScript
  • Node.js
  • Laravel
  • WordPress

02Commerce

  • Shopify Plus
  • WooCommerce
  • BigCommerce
  • Headless storefronts

03Data and cloud

  • PostgreSQL
  • MySQL
  • MongoDB
  • AWS
  • Azure
  • Docker

04Marketing and tracking

  • GA4
  • Google Tag Manager
  • Search Console
  • Meta Pixel
  • Looker Studio

Questions national restaurant brands ask.

A location data platform, a design system and state-aware compliance.

Beyond design, the work is mostly structure: a location database, menu rules by market, editing roles for headquarters and local operators, and configuration for state disclosure and privacy requirements. We connect listings, reservations, ordering links and CRM routing, then roll out in phases starting with pilot markets. The aim is a site where adding a location is quick, accurate and does not require a developer. We also agree early which systems remain the source of truth for menus, prices and hours, because conflicting sources are the most common reason national sites drift out of date.

Tell us what the business needs. We will tell you what to build first.

Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.

Get in touch

PROVEN RESULTS

4.7 / 5from 23 Google reviews