Services · Website development · Ticket booking websites

Ticket websites for US venues and tours that sell in many states at once.

Codeeo delivers ticket booking website development USA venue groups, touring productions, sports organizations, festivals and attractions use as their official sales front. We build event and venue pages, multi-city calendars, presale signups and the connection into your ticketing platform, designed around the FTC's live-event fee rule and the state pricing, privacy and accessibility laws that change from one market to the next.

A national ticket business answers to federal rules and to every state where it sells. The website is where those rules become visible to buyers: in the price they see first, in the privacy choices they get, and in whether accessible seats are as easy to find as any other.

Built for
Venue operators with sites in several states, touring productions and promoters, sports teams and leagues, festival organizers and attraction groups selling to buyers across the United States.
Typical timeline
Planned in phases after discovery, usually starting with the flagship market and adding venues or tour stops in agreed waves, each written into the scope.
What you own
Code, CMS, content, domains, analytics, consent records and audience lists, held in accounts your company controls for every market.
Rated
4.7 / 5 from 23 Google reviews

200+ companies across the US and the UAEFrom a first store to a listed developer

Modon
Majid Al Futtaim
HP
Belkin
Dulsco Group
OneClickDrive
Hanayen
HMS
Clocksprings
Ghezlan

What the platform covers

One website structure that works in every state you sell in.

National ticket sellers usually start with a patchwork: a site per venue, microsites per tour, landing pages built by different agencies, and prices that do not match between them. That makes the federal fee rule and state laws harder to meet, splits search authority across dozens of domains and leaves audience data scattered.

We replace the patchwork with one structure: shared templates for events, venues, cities and tours, one CMS with permissions by market, and one connection layer into the ticketing platforms you use, even if different venues run different providers. Local teams edit their own content; head office keeps control of pricing display, privacy and brand. The capabilities below are the ones national clients most often need, chosen per project. A group with three venues in one region needs fewer of them than a national tour selling in twenty states.

Explain your project
  • Multi-venue, multi-city information architecture

    Events, venues, cities, tours and series modeled as separate content types that link to each other, so one tour date appears on the tour page, the city page and the venue page without being entered three times. URL patterns stay consistent as you add markets.

    New venues and tour stops added without new sites.

  • Federal all-in price display

    The FTC Rule on Unfair or Deceptive Fees, in effect since May 2025, requires live-event sellers to show the total including mandatory fees more prominently than any other price. We read totals from each ticketing platform and display them the same way everywhere, with taxes and optional extras disclosed separately.

    Consistent pricing on every page, in every market.

  • State rule settings by market

    Some states add their own rules on top of the federal one, such as New York's requirement to show the total in the listing before selection and California's honest pricing law. We give each market a settings layer for pricing notes, resale wording, age policies and disclosures, reviewed with your counsel.

    State differences handled in settings, not code changes.

  • Privacy controls for a multistate audience

    Consent and data request handling designed for the strictest states your buyers live in, including California's CCPA and CPRA, the Texas Data Privacy and Security Act and the other state laws now in force. Opt-out links, Global Privacy Control support and tag management are applied site-wide.

    One privacy setup that respects buyers wherever they live.

  • Presale and onsale pages that withstand demand

    Announcement, presale registration and onsale pages built to handle traffic spikes through caching and a content delivery network. Purchase limits and queue rules come from your ticketing platform; the website explains them clearly and supports the controls that help you act on the federal BOTS Act.

    Big onsales stay online and understandable.

  • Ticketing platform connections

    Embedded widgets, hosted checkout links or API integrations, depending on what each venue's ticketing contract allows. Campaign and referral data passes into checkout so you can compare markets and channels, and venues on different platforms still share one front end.

    One website in front of several ticketing contracts.

  • Accessibility and accessible ticketing content

    WCAG 2.2 AA design and testing for every template, and clear accessible seating content per venue. ADA rules require accessible seats to be sold on the same terms, at the same times and through the same channels as other tickets; publicly owned venues also face the Department of Justice's 2024 web accessibility rule.

    Access treated as a requirement in every market.

  • National and local search structure

    Event structured data per date, venue and organization markup, city landing pages with real local content, and archive rules for past events. Ticket booking website design for the USA has to rank both for national tour searches and for each city where you play.

    Your official pages outrank resellers city by city.

  • Payment data kept out of scope

    Card details stay inside your ticketing or payment provider's hosted fields, keeping the marketing website out of most PCI DSS scope. Apple Pay and Google Pay are offered where your provider supports them, and the site never stores payment data.

    A smaller security burden for your web team.

  • Market-level reporting

    Analytics views by market, venue and tour leg, with consent-aware tracking and campaign attribution. Head office sees the national picture; local teams see their own venues without access to other markets' audience data.

    Each team sees the numbers it is responsible for.

Who this is for

National ticket sellers we build for.

These are organizations whose website problem is scale: more venues, more states and more teams than a single-site setup can handle. Each starts from a different place, and the first release reflects that rather than trying to solve everything at once.

01

A venue group operating in several states

You own or manage theaters, clubs or amphitheaters in multiple cities, often on different ticketing contracts. We build one platform with a shared design system and city or venue sections, so each local team edits its own calendar while pricing display, privacy controls and brand standards stay consistent. Adding a venue becomes a configuration task rather than a new website. Venue managers keep control of their own lineups, while head office approves templates, pricing notes and anything that touches buyer data.

Most groups start with two or three venues, then roll out the rest.

02

A touring production or promoter

Your show plays a sequence of cities, each with a different venue and ticketing provider. We build a tour site with one page per stop, structured data for every date, presale registration by city and automatic archiving when a stop closes, so search engines always find the next date first. Each city page carries local venue and travel notes so it is useful, not a copy of the others. Presale lists are tagged by city, so fans hear about the stop nearest them first.

03

A sports team, league or college athletics program

Single games, season tickets, group nights and premium seating each need their own path. We build schedule pages, season and group enquiry routes, and premium hospitality pages that reach your sales team, connected to the ticketing platform your league or venue requires. Promotional nights and giveaway games get their own landing pages for campaigns. Schedule changes from the league feed update the website automatically, so a rescheduled game never shows the old date.

04

A festival or attraction brand with several locations

Festivals with editions in several cities and attractions with sites across the country need shared brand pages plus local information on dates, entry, travel and policies. We set up location templates, local FAQs and family-friendly content, with COPPA considered if any part of the site invites children under 13 to sign up. Weather and closure notices can be posted to one location without touching the others.

Local pages carry real local detail, so they are not thin duplicates.

How a national ticket website is planned and rolled out.

  1. 01Discovery by videoWe meet head office and a sample of local teams by video call to review current sites, ticketing contracts, markets, approval paths and the legal reviews each state needs.
  2. 02Content model and market planEvents, venues, cities and tours are modeled once, and the rollout order of markets is agreed, usually starting with the market that carries the most traffic.
  3. 03Design system and templatesShared components for listings, event pages, venue guides and enquiry forms, designed mobile first and tested for accessibility before local content is added.
  4. 04Build and integrationsCMS with permissions by market, connections to each ticketing platform, consent management, analytics and CRM, with a staging site for every rollout wave.
  5. 05Market launches in wavesEach market launches with redirects from its old site, search console setup and local staff training, then the next wave follows on the agreed plan.
  6. 06Ongoing governanceQuarterly reviews of pricing display, privacy controls and accessibility as laws and ticketing contracts change, with updates made once and applied everywhere.

Technology

What we build this with.

We typically pair a headless CMS with Next.js for speed under onsale traffic, hosted on a content delivery network. Where local teams already use WordPress, we can build on it with multisite. Integrations cover ticketing, CRM, email, consent and analytics.

01Web

  • React
  • Next.js
  • TypeScript
  • Node.js
  • Laravel
  • WordPress

02Commerce

  • Shopify Plus
  • WooCommerce
  • BigCommerce
  • Headless storefronts

03Data and cloud

  • PostgreSQL
  • MySQL
  • MongoDB
  • AWS
  • Azure
  • Docker

04Marketing and tracking

  • GA4
  • Google Tag Manager
  • Search Console
  • Meta Pixel
  • Looker Studio

Questions national ticket sellers ask us.

The total with mandatory fees must be the most prominent price.

The rule covers live-event tickets and applies to venues, promoters, platforms and resellers. Mandatory fees such as service, facility and processing charges belong in the headline price; government taxes, shipping and genuinely optional extras can be shown separately before payment. We build every listing, event page and campaign page to read the total from your ticketing platform so no page quotes a lower figure. The same total is passed to ad feeds and email templates, because an ad or newsletter quoting a lower price can breach the rule as easily as a web page.

Tell us what the business needs. We will tell you what to build first.

Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.

Get in touch

PROVEN RESULTS

4.7 / 5from 23 Google reviews