Services · Website development · Video streaming websites
Codeeo delivers video streaming website development USA services, networks and channels use as their public front door. We build the marketing site, the indexable title and series pages, the plans page, the help center and the partner, advertiser and press areas that sit around your player and billing system. The goal is simple: people searching anywhere in the country find your shows, understand what they get and start watching, while distributors and sponsors reach the right person on your team.
Federal rules on video privacy, captioning, children's data and subscription disclosures shape what these pages can say and what they can track. We design for them from the first wireframe, along with the growing set of state privacy laws, so legal review is a check rather than a rebuild.
200+ companies across the US and the UAEFrom a first store to a listed developer
What the website covers
A streaming service usually has two very different web surfaces. One is the signed in product, where people watch. The other is everything a stranger sees first: the homepage, the show pages that rank in Google and Bing, the plans and devices pages, the help articles and the pages that sell your audience to advertisers or your catalog to distributors. This page is about that second surface.
For a service with viewers in every state, the public site has to carry a large catalog without slowing down, explain the offer in plain terms, respect a patchwork of privacy laws and hand people over to your player or billing platform at the right moment. We build it as a structured web platform fed by your catalog data, not as a brochure that someone updates by hand every time a season drops.
Every film, series, season and episode gets an indexable page generated from your catalog feed, with synopsis, cast, ratings, trailers and availability. We add Movie, TVSeries and VideoObject structured data and a video sitemap so search engines understand what each page offers. Expired titles redirect sensibly instead of returning errors.
Title searches land on your pages, not on an aggregator.
Tiers, ad supported and ad free options, bundles and what each includes, written so the price, renewal terms and cancellation path are clear before anyone clicks through. The FTC can still act under ROSCA after the Click to Cancel rule was vacated in 2025, so disclosure sits beside the button.
Fewer chargebacks and support tickets from confused sign ups.
The website passes visitors into your existing OTT platform or subscription system with plan, campaign and referral details intact. We connect to the vendor you already run, or to a custom stack, without moving billing logic into the marketing site. Sign in and account links behave the same way for returning viewers.
Campaign attribution survives the jump to checkout.
The Video Privacy Protection Act has driven a wave of class actions over pixels that send viewing data to ad platforms. We map which tags fire on which pages, keep title level data out of third party pixels unless consent is recorded, and honor Global Privacy Control signals.
Marketing measurement without exposing what people watch.
Pages built to WCAG 2.2 AA, a trailer player with keyboard controls and caption support, and alt text and transcripts managed in the CMS. Video that aired on US television with captions must keep them online under FCC rules, and ADA claims against inaccessible websites remain common.
Every visitor can use the site, and fewer demand letters arrive.
For services with Spanish speaking audiences, a full Spanish version with its own URLs, hreflang tags, translated metadata and Spanish language catalog pages, rather than a translation widget that search engines ignore. Spanish titles and dubbed or subtitled versions are flagged in the catalog, so each language version shows the right availability.
Spanish language searches find Spanish language pages.
Separate areas for media buyers, carriage partners and content licensors, with audience descriptions you approve, spec sheets, rate request and licensing enquiry forms routed into your CRM by type. Audience claims are written and approved by your team, and downloadable media kits stay current because they are managed as CMS documents rather than emailed files.
Business enquiries reach sales instead of the support inbox.
Searchable support articles, supported device lists, account and sign in help, outage notices and contact routes, all editable by your support team without a developer. Articles are tagged by device and topic, linked from error states in your product, and searchable from every page, so a viewer with a frozen smart TV app can find the fix in seconds.
Viewers solve common problems before they call.
Editors, marketers, support writers and legal reviewers each get the permissions they need. Catalog fields arrive from your feed and stay locked, while editorial fields such as taglines, collections and homepage rows stay open. Scheduled publishing lines up page changes with a premiere at midnight Eastern without anyone staying up to press a button.
Your team ships pages on release day without waiting for developers.
Static generation for catalog pages, CDN caching across US regions, image optimization and lazy loaded trailers so premiere days and big live events do not take the marketing site down. Forms and the CMS sit behind a firewall and bot protection, and editors sign in with multi factor authentication.
The site stays quick when a premiere sends traffic up.
Who this is for
The common thread is a catalog or schedule that has to be discoverable across the whole country, plus a team that needs to publish without filing tickets. What differs is the commercial model, the size of the catalog and the regulatory weight that comes with your audience. A family channel carries COPPA obligations that a true crime network does not; a sports streamer lives and dies on schedule pages. Good video streaming website design USA viewers respond to starts from that model, so we shape the site around which of these you are.
SVOD and AVOD brands need show pages that convert, a plans page that survives legal review and campaign landing pages marketing can spin up for each premiere. We build templates for each so a new season goes live from the catalog feed, with editorial copy layered on top by your team. Genre and mood collections give search engines and visitors a reason to browse beyond the title they came for. Consent and tag rules are built into the templates, so new pages inherit them.
Most of the build effort goes into catalog templates.
Free ad supported channels distributed on smart TV platforms and aggregators still need a home on the web: channel pages, electronic program guide listings, where to watch information for each platform and an advertiser area. We pull schedules from your playout or scheduling system so listings never go stale. Each channel page lists the platforms that carry it, with links that update when a distribution deal starts or ends, and the advertiser area explains formats and audience in terms buyers use.
Ministries, educational broadcasters and kids' channels reach families nationwide. When children may use the site, we apply COPPA, including the amended rule the FTC finalized in 2025, keep behavioral advertising off child directed pages and design parent facing account information that is easy to find. Ministries also tend to need giving links, event pages and sermon archives on the public site, which we plan as separate templates from the catalog. Educational broadcasters often add teacher resources beside each program.
Leagues, conferences and event producers need schedules, team pages, results and replays that update on game day, plus clear blackout and availability messages by region. We build pages driven by fixture data, with BroadcastEvent markup so live games can appear in search. Where rights differ by market, availability text comes from the same rights data your player uses, so the website never promises a game a viewer in that region cannot watch. Team pages stay indexable all season.
Schedule data quality decides how well these pages work.
How we work together
Most streaming operators begin with a fixed scope project for the public site, then keep us on a retainer for new templates, campaign pages and SEO fixes as the catalog grows. Larger services with a busy release slate sometimes take a dedicated team. As a video streaming web development company USA operators hire remotely, we keep the same people on your account from discovery onward. Codeeo has delivered 200+ projects across the UAE and the US, with a team of 80+ across Dubai, Riyadh and Karachi, and is rated 4.7 from 23 Google reviews. We work with US clients remotely, running discovery, design reviews and sprint demos by video call.
A defined build with a deadline
We agree what the product has to do, write it down with a price and a date, and build exactly that. Changes are priced before they are made, not discovered on the invoice.
A product that keeps evolving
Named engineers who work your hours, join your standups and stay on the codebase. You direct the backlog; we own the quality of what ships.
Something live that needs looking after
A monthly block of hours for improvements, fixes and the small requests that otherwise wait months. Unused hours carry for a quarter.
Technology
Usually a headless CMS with a Next.js or React front end, fed by your catalog and scheduling data, deployed on a CDN. We fit the stack to your OTT vendor and the team who will maintain it. WordPress or a hosted CMS is an option when your editors already know it and the catalog is modest.
01Web
02Commerce
03Data and cloud
04Marketing and tracking
It depends mostly on catalog size, integrations and how many page types you need.
A focused site with a homepage, title templates, plans and help can move quickly once the catalog feed is clean. Adding a Spanish version, advertiser and distribution hubs, a migration from an older site with thousands of URLs, or several vendor integrations extends the schedule. We give you a written timeline after discovery, once we have seen the data and the systems. Fixed dates such as an upfront presentation or a tentpole premiere are planned backwards from, with the release scope trimmed to fit rather than the testing squeezed.
Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.
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