Industries · Retail and eCommerce

Online stores where stock, delivery and the catalogue finally agree.

A same day florist that only promises a slot when stock and the courier both say yes, a bilingual feed supplier with four animal ranges, and a parts store that starts from the car rather than the part number.
Three stores are written up here, in Dubai, across the Emirates and in Tasmania. Each one sells something that does not fit a template.
Case studies
3 projects written up: THE GORGEOUS FLOWER, GHEZLAN, CLOCK SPRINGS AUSTRALIA.
Built for
Retailers, direct to consumer brands, specialist suppliers and any store with a physical delivery promise.
Typical scope
WooCommerce and headless storefronts, bilingual catalogues, stock and courier integration, fitment and filtering.
Rated
4.7 / 5 from 23 Google reviews

In short

An online store is a promise machine: this product, at this price, delivered at this time. The three stores written up here each sell something a template cannot handle. A same day florist in Dubai whose promise depends on stock and a courier agreeing. A feed supplier selling twenty five kilogram bags in two languages across the Emirates. A Tasmanian parts specialist whose customers know their car, not the part number.

What the sector asks of software

Three things every store build has to get right.

Each one is drawn from a project on this site, not from a sector report.
01

A delivery promise is a stock promise and a courier promise

The Gorgeous Flower checks real stock, the cut-off and the courier window together before it shows a time. Zero orders are accepted for slots that cannot physically arrive, and the shop stopped making apology calls at four in the afternoon.

The Gorgeous Flower Co

02

Customers know what they have, not what you call it

Clock Springs customers know their car, so the store starts from make and model and reaches the right part in two clicks. Ghezlan customers know the animal, so the catalogue is organised by horse, camel, cat and dog before brand and price.

Clock Springs Australia, Ghezlan

03

Two languages, one catalogue

Ghezlan sells in English and Arabic with AED pricing and a delivery promise in the header of every page, plus a vet question form so a customer can ask before they buy a twenty five kilogram bag.

Ghezlan

Case studies · Retail and eCommerce

3 projects behind this page, each from the problem it began with.

Open any card for the brief, what we did and what changed for the people using it.

All case studies
01

Retail and eCommerce

THE GORGEOUS FLOWER

A same day delivery store where stock, cut-off times and delivery windows finally agree with each other.

Same day florists live or die on the cut-off. The store now checks real stock and the courier window together before it offers a slot, so nobody can buy a bouquet that cannot physically arrive, and the shop stopped making apology calls at four in the afternoon.

View case
02

Retail and eCommerce

GHEZLAN

A bilingual e-commerce site for a Dubai feed supplier: horse, camel, cat and dog ranges, brand and price filters, a vet consultation request and fast delivery promised in the header.

Ghezlan sells feed and supplies to stables, farms and pet owners across the Emirates. The shop had to work in English and Arabic, show stock by animal type, carry large bagged products with weights and pack sizes, and let a customer ask a vet a question before they buy.

View case
03

Automotive

CLOCK SPRINGS AUSTRALIA

An e-commerce site for a Tasmanian clock spring specialist: shop by make, OE quality parts from Germany, sale and best seller rails, and a brands wall covering Nissan, Toyota, Honda, Ford, Holden and more.

Clock Springs Australia supplies genuine and aftermarket clock springs, steering angle sensors and combination switches. Customers know their car, not the part number, so the store had to start from make and model and get to the right part in two clicks.

View case

Sector notes

What building stores has taught us.

Three storefronts on two platforms. These are the things we would say to a retailer before they choose a stack, a theme or a courier integration.

01

A delivery slot is three questions, asked at once

The Gorgeous Flower Co lives or dies on the cut-off. Before the rebuild, the store would happily accept a bouquet for a four o'clock delivery that the stock room could not fill and the courier could not take, and the shop spent its afternoons making apology calls. The fix was not a prettier checkout. It was making the store ask real stock, the cut-off and the courier window the same question before it offered a time.

Now a slot is only shown when both stock and courier say yes, which means zero orders accepted for slots that cannot physically arrive. The customer sees fewer options and trusts every one of them. For any store with a physical promise, same day, scheduled, click and collect, that single check is worth more than any feature on the homepage.

02

Organise the catalogue the way the customer thinks

Clock Springs Australia sells clock springs, steering angle sensors and combination switches, parts almost nobody can name. Customers know their make and model, so the store starts there: shop by make, with fitment data on every product, OE quality stated on each listing, and the right part reached in two clicks. Sale and best seller rails, an account, cart and favourites are there, but the entry point is the car.

Ghezlan sells feed and supplies to stables, farms and pet owners. Its customers know the animal, so the catalogue is organised by horse, camel, cat and dog before brand and price, with weights and pack sizes carried on every large bagged product. Both stores run on WooCommerce because their teams wanted a familiar admin; the structure of the catalogue is what we designed.

03

Two languages, one promise on every page

Ghezlan trades in English and Arabic with AED pricing, and the delivery promise sits in the header of every page so a customer in Al Ain knows the hours before they fill a basket. A vet consultation request lets a customer ask a question before buying a supplement, which is the conversation that would otherwise become a phone call or a lost sale.

The right to left edition is built in, not bolted on, the same discipline we apply on school and property sites. For a Gulf retailer that is table stakes, and it is the part most templates get wrong.

What we build

From the product page to the courier van.

Each capability below has shipped for a store on this site.
Explain your project
  • Same day and scheduled delivery stores

    Stock, cut-off and courier availability answered together before a slot is offered.

    You stop accepting orders you cannot deliver, and the apology calls end.

  • Bilingual storefronts

    English and Arabic on one catalogue, right to left done properly, with local pricing and payment methods.

    One catalogue sells in Arabic and English with local pricing.

  • Shop by make, fitment and filters

    Category by vehicle make, fitment data on each product, brand and price filters that narrow rather than overwhelm.

    Customers reach the right product in two clicks, not a phone call.

  • WooCommerce and headless builds

    WooCommerce where the team wants a familiar admin; Next.js on a headless CMS where speed and search matter most.

    Your team runs the store in an admin they already understand.

  • Accounts, favourites and re-ordering

    Saved carts, favourites and order history for customers who buy the same thing every month.

    Repeat customers reorder without finding the product again.

  • Consultation and enquiry flows

    Ask a vet, ask a fitter, request a quote: forms that belong on the product page rather than a contact page.

    The question that would have been a lost sale is answered on the page.

How it ships

How a store ships with us.

The path The Gorgeous Flower, Ghezlan and Clock Springs Australia took, from the promise on the homepage to a courier van that keeps it.

Your briefRetailer, brand or supplier

Discovery

  • Find the promiseSame day, right part, adviceWhat the store really sells is written down before the catalogue.
  • Structure the catalogueBy make, by animal, by occasionOrganised the way the customer thinks, in both languages if needed.

Build

  • StorefrontWooCommerce or Next.js headlessChosen by who will run the admin, not by fashion.
  • Stock, cut-off and courierIntegrations as one checkA slot or a price is shown only when every system says yes.
  • Payments and accountsStripe, PayTabs, saved cardsWebhook confirmation, favourites and re-ordering.
Delegated to
WooCommerce engineerNext.js engineerIntegration engineerQA lead

Quality

  • Real orders before launchDelivery and payment end to endSlots, cut-offs and courier windows tested on a live afternoon.
  • Redirects and searchOld URLs, both languagesNothing indexed is lost in the move.
  1. ApprovedClient sign off per release
  2. ObserveTwo weeks of live use
  3. Live and handed overCode, cloud and docs are yours

Numbers from the work

What the commerce projects delivered.

Taken from the case studies, not rounded up.

Zero

orders accepted for slots the courier cannot take

2

clicks from make to the right part on Clock Springs Australia

4

animal ranges on one bilingual Ghezlan catalogue

One check

stock, cut-off and courier answered before a time is shown

Questions retailers ask us

Yes, and we treat them as one check.

The Gorgeous Flower store asks stock and the courier window the same question before offering a delivery slot. If either says no, the slot is not shown.

Tell us what the business needs. We will tell you what to build first.

Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.

Get in touch

PROVEN RESULTS

4.7 / 5from 23 Google reviews